The World: Hong Kong - JCDecaux picks up Hong Kong Tramways account

The JCDecaux subsidiary JCDecaux Texon has won the the five-year contract for Hong Kong Tramways.

The outdoor specialist already operates Hong Kong's bus shelter ad sites and will take on the Tramways fleet of 140 tramcars.

Jean-Charles Decaux, the JCDecaux co-chief executive, said: "We won the business because of our conviction that tram body advertising is not currently positioned to develop its full potential."

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).