The World: Los Angeles - Princess Cruises reviews $30 million accounts

Princess Cruises is reviewing its $30 million creative and media accounts. Interpublic Group's Dailey & Associates, the incumbent, is expected to repitch.

The California-based group spent an estimated $25 million in domestic measured media for its Princess line last year. The news means Princess becomes the third major cruise company to hold a review in the past 12 months.

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Job description: Digital marketing executive
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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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