The World: New York - Nadel promoted to Publicis presidency role

Publicis Worldwide has promoted Dani Nadel to president of Publicis Modem & Dialog USA.

Before the appointment, Nadel was the president of Publicis Modem & Dialog in the East, based in the agency's New York office.

Her new role will now also see her assume the leadership of Publicis Modem & Dialog West, which is based in San Francisco.

She will report to Susan Gianinno, the chairman and chief executive of Publicis Worldwide in the US, and oversee a client list that includes LG Electronics, Cartier and General Mills.

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Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).