The World: New York - Panasonic dumps Grey in US

Panasonic has ditched Grey Worldwide as its US creative agency after nine months.

Since Grey's introduction of its "Ideas for life" campaign, Panasonic's market share for its flat-screen TVs has increased by 55 per cent, while its overall share is up by 34 per cent.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).