The World: Paris - Publicis Groupe reveals plans to acquire Delhi agency

Publicis Groupe is strengthening its presence in India with the acquisition of Capital Advertising, Delhi's leading independent agency.

Capital will continue to operate autonomously but will be aligned with the Asia operations of Publicis Worldwide.

The agency was founded 15 years ago by Sunil Sachdeva and Prasad Subramaniam. Its clients include Suzuki, LG, CitiFinancial and Spice Telecom.

Olivier Fleurot, the Publicis Worldwide executive chairman, said: "Not only does Capital Advertising allow us to increase our presence in this market, but it also strengthens our offer in the capital, which is the Indian ad industry's fastest-growing zone."

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