The World: Rome - Saatchis wins creative duties for Italian Post Office

Saatchi & Saatchi has won the contest to take over communication activities for the Italian Post Office.

The three-year contact involves offline and online advertising, as well as direct marketing and shopper marketing.

Fabrizio Caprara, the agency's chief executive, said: "We're very pleased with this result. First of all, because we're happy once again to have the opportunity of working with this client with whom we have had a very fruitful experience in the past. And, second, because it's a great satisfaction to face a project in which co-operation between the different marketing disciplines will play a fundamental role."


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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).