The World: Singapore - Batey lands global assignment from Pearl Qatar

Batey Singapore has won the global advertising and marketing business for Pearl Qatar, the residential and resort development group in the Middle East.

Batey pitched against a number of other global agencies for the business. The three-year contract will cover the promotion of the real estate, hospitality and retail opportunities at Pearl Qatar's developments.

Batey's chairman, Rick Scott-Blackhall, said: "This is a significant win for Batey and a clear recognition of our expertise in building brands internationally. It also underscores the potential for local Singapore agencies to export their expertise beyond Singapore shores."