The World: Singapore - Heskett quits BBH for JWT planning director role

JWT has appointed Pete Heskett, the head of strategic planning at Bartle Bogle Hegarty in Shanghai, China, to the new role of strategic planning director for South-East Asia.

He will be based in Singapore, where he will work alongside Guan Hin Tay, the JWT South-East Asia executive creative director.

Guy Murphy, JWT's worldwide planning director, said: "Pete is one of the finest planners in the region, with a proven track record of building great brands. He is a tremendous team player and an inspirational leader."


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