Yorkshire Tea 'builder' by Beattie McGuinness Bungay

Yorkshire Tea has launched a follow up to its 'couple' ad campaign that broke in February as part of a £4m brand campaign.

The ad continues the theme that in Yorkshire nothing is more important than a proper teatime and shows a builder and his client in the middle of a hot dispute over a job.  The argument is suddenly paused as the two men relax and enjoy a cup of tea before resuming the argument.