Gurjit Degun

Senior reporter

Gurjit Degun is senior reporter at Campaign. Contact her at gurjit.degun@haymarket.com or 020 8267 4912. 

Turkey of the week:  L'Oréal Paris "French lessons with Helen" by McCann London
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Turkey of the week: L'Oréal Paris "French lessons with Helen" by McCann London

Gurjit Degun thinks the latest ad from L'Oréal Paris encouraging body confidence lacks a certain je ne sais quoi.

Moneysupermarket is back with a new ad - and it's zanier than ever
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Moneysupermarket is back with a new ad - and it's zanier than ever

Moneysupermarket.com is bringing back Masters of the Universe character Skeletor for its "You're so Moneysupermarket" campaign.

Independent posts growth a year after print closure
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Independent posts growth a year after print closure

The Independent has increased its commercial revenue by 50% year on year since dropping its print product 12 months ago.

Shop Direct consolidates media into Dentsu Aegis Network
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Shop Direct consolidates media into Dentsu Aegis Network

Shop Direct, which owns Very.co.uk, has consolidated its media business into Dentsu Aegis Network following a closed pitch process.

George Osborne to edit the London Evening Standard
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George Osborne to edit the London Evening Standard

George Osborne, the former chancellor, will be the new editor of the London Evening Standard, taking over from Sarah Sands.

Pete Picton to depart Mirror Online
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Pete Picton to depart Mirror Online

Pete Picton, the editorial director of the Mirror Online, is leaving in September to study for a masters degree.

Publicis.Sapient sets out plans for SapientRazorfish
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Publicis.Sapient sets out plans for SapientRazorfish

SapientRazorfish will focus on "digital transformation" by helping clients with digital business strategy, customer experience, data, marketing, IT and commerce.

Government, TfL, FCA, Guardian, Channel 4 and L'Oréal pull ads from YouTube
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Government, TfL, FCA, Guardian, Channel 4 and L'Oréal pull ads from YouTube

The government, Transport for London, the Financial Conduct Authority, The Guardian, Channel 4 and L'Oréal have pulled their ads from YouTube.

Steven Moy departs Isobar UK
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Steven Moy departs Isobar UK

Steven Moy has left his post as chief executive at Isobar UK after just 18 months at the Dentsu Aegis Network shop.

Sky Media launches second phase of programmatic testing
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Sky Media launches second phase of programmatic testing

Sky Media, the ad sales division of Sky, is expanding the inventory and platforms available for programmatic buying as it launches its second testing phase.

BBH splits with Britvic ahead of ad review
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BBH splits with Britvic ahead of ad review

Britvic, the soft drinks business, is reviewing its creative agency roster in a bid to "streamline agency support services".

M&C Saatchi UK sees profits fall 8.4%
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M&C Saatchi UK sees profits fall 8.4%

M&C Saatchi's pre-tax profits fell 8.4% year on year to £6.5m in the year to 31 December 2016 in the UK.

Lucky Enterprises hires Mike Mathieson as CEO
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Lucky Enterprises hires Mike Mathieson as CEO

Mike Mathieson, the founder of Cake, is joining Lucky Enterprises as its first chief executive.

Grey London shoots up billings rankings
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Grey London shoots up billings rankings

Grey London had the biggest proportional rise in billings in 2016 among the top ten ad agencies.

Vodafone picks OgilvyOne for customer acquisition
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Vodafone picks OgilvyOne for customer acquisition

Vodafone has appointed OgilvyOne to lead its customer acquisition programme.

Creature of London picks up British Red Cross
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Creature of London picks up British Red Cross

The British Red Cross has appointed Creature of London to handle its creative and strategy work.

Ikea lorry drivers found to be paid less than £3 an hour
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Ikea lorry drivers found to be paid less than £3 an hour

Ikea and several retailers have come under fire after a BBC investigation has found that lorry drivers across western Europe have been living in their vehicles for months.

Johnny Hornby calls on media agencies, brands and tech giants to beat ad fraud
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Johnny Hornby calls on media agencies, brands and tech giants to beat ad fraud

Johnny Hornby, founder of The & Partnership, has called on media agencies, brands and tech giants to work together to beat ad fraud.

Unilever calls for stronger protection for businesses from UK government
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Unilever calls for stronger protection for businesses from UK government

Unilever, the owner of Dove and Hellmann's, has called for stronger protection from the UK government for businesses facing a foreign takeover.

Richard Denney to leave MullenLowe London
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Richard Denney to leave MullenLowe London

Richard Denney, executive creative director at MullenLowe London, is leaving without a job to go to.

Why Cosabella replaced its agency with AI and will never go back to humans
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1 Why Cosabella replaced its agency with AI and will never go back to humans

In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.

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