A client, a suit and a hack walk into a bar. 'Why the long faces?' asks the bartender as the morose trio haul themselves on to stools and order a round of very stiff drinks. 'I'm screwed,' they groan in chorus...
Uncommon, the new agency launched yesterday by the former Grey management team of Nils Leonard, Lucy Jameson and Natalie Graeme, has unveiled details of its approach to working with talent.
Patou Nuytemans, the chief digital officer of Ogilvy EMEA, is taking over as chief executive of Memac Ogilvy in the Middle East, replacing Edmond Moutran, the founder of the agency.
Nils Leonard, Lucy Jameson and Natalie Graeme, the former management team at Grey London, have named their start-up agency Uncommon Creative Studio and are open for business from today.
Adland's newest start-up is in the business of making a difference.
For almost five decades, Campaign's front page was the place where the people who shaped the industry were seen doing their shaping.
Can consultants snare agencies without smothering the thing that makes them desirable acquisition targets?
Something's gone wrong when reputations, bonuses and careers rest heavily on awards won and less on results achieved for clients.
Publicis Groupe is pulling out of all marketing activity for the next 365 days - and won't be entering awards at Cannes next year - as it focuses its resources on developing Marcel, described by chief executive Arthur Sadoun as a ground breaking new platform.
Already Cannes Lions is bringing out the worst in some people.
A general election used to be good for our industry, but now party political messaging has become a largely private affair.
Marketers don't tend to hang around very long. And this is just one example of the ruinous short-termism infecting our industry.
Bovill and Allison could get a job pretty much anywhere in advertising now. But they don't want a job in advertising.
Is P&G's "irresistible superiority" a dollop of strategic bollocks or a whole new approach to marketing?
As the main political parties scramble to compose their narrative, will simplicity, consistency and unity now be totems?
The Cadbury Easter egg row underlines the challenges marketers face treading the line of acceptability in a world where offence has become a codifier.
I don't want to worry you unnecessarily, but is the chief marketing officer facing extinction?
How did Google, a company chock-full of so many smart, decent people manage to get itself into such a quagmire?
Looking back on the rollercoaster of 2016, holding on tight and keeping a straight course was actually quite some achievement.
Cost and time pressures make simplicity and integration among agencies increasingly imperative.