Claire Beale

Global editor-in-chief

Claire Beale is the global editor-in-chief of Campaign. Contact her at claire.beale@haymarket.com or 020 8267 4705. 

Thanks for the memories
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Thanks for the memories

For almost five decades, Campaign's front page was the place where the people who shaped the industry were seen doing their shaping.

Telling the left brain from the right
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Telling the left brain from the right

Can consultants snare agencies without smothering the thing that makes them desirable acquisition targets?

Publicis Groupe's awards decision: Audacious, brave and right-ish
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Publicis Groupe's awards decision: Audacious, brave and right-ish

Something's gone wrong when reputations, bonuses and careers rest heavily on awards won and less on results achieved for clients.

Publicis Groupe withdraws from marketing and awards to focus on AI-powered platform Marcel
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Publicis Groupe withdraws from marketing and awards to focus on AI-powered platform Marcel

Publicis Groupe is pulling out of all marketing activity for the next 365 days - and won't be entering awards at Cannes next year - as it focuses its resources on developing Marcel, described by chief executive Arthur Sadoun as a ground breaking new platform.

New era of Cannes beckons
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New era of Cannes beckons

Already Cannes Lions is bringing out the worst in some people.

The ad-free election
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The ad-free election

A general election used to be good for our industry, but now party political messaging has become a largely private affair.

Short-termism is hurting us all
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Short-termism is hurting us all

Marketers don't tend to hang around very long. And this is just one example of the ruinous short-termism infecting our industry.

It's time for advertising to face the music in the talent war
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It's time for advertising to face the music in the talent war

Bovill and Allison could get a job pretty much anywhere in advertising now. But they don't want a job in advertising.

P&G's irresistibly superior plan
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P&G's irresistibly superior plan

Is P&G's "irresistible superiority" a dollop of strategic bollocks or a whole new approach to marketing?

Marcoms' key role on 8 June
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Marcoms' key role on 8 June

As the main political parties scramble to compose their narrative, will simplicity, consistency and unity now be totems?

Going on the offensive
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Going on the offensive

The Cadbury Easter egg row underlines the challenges marketers face treading the line of acceptability in a world where offence has become a codifier.

CMOs: an endangered species?
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CMOs: an endangered species?

I don't want to worry you unnecessarily, but is the chief marketing officer facing extinction?

Context is crucial when considering ads on Google
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Context is crucial when considering ads on Google

How did Google, a company chock-full of so many smart, decent people manage to get itself into such a quagmire?

Welcome to Campaign's School Reports 2017
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Welcome to Campaign's School Reports 2017

Looking back on the rollercoaster of 2016, holding on tight and keeping a straight course was actually quite some achievement.

In search of simplicity
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In search of simplicity

Cost and time pressures make simplicity and integration among agencies increasingly imperative.

Let's move beyond box-ticking
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Let's move beyond box-ticking

It's time to turn the gender and diversity debates more effectively on the work sent out into the real world.

Inspiration for the future
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Inspiration for the future

It's a good moment to remind ourselves of how we got here and that here is a damn good place from which to navigate forward.

There's more to life than profit
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There's more to life than profit

If you've got fire in your belly and passion in your breast, you want to work for a company that's doing the right thing.

Getting into the 100 club
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Getting into the 100 club

We're celebrating brilliant marketers who not only build brands and businesses but who do so through developing real partnerships with their agency suppliers.

It's time to clean up our act
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It's time to clean up our act

Finally the biggest advertiser in the world has woken up to the mess.