I-Hsien Sherwood

Creative Editor, Campaign US

I-Hsien Sherwood is a journalist and writer living in Brooklyn. He is an unsparing editor, a punctuation fundamentalist and a great judge of character. Previously, he was a reporter with Mediaplanet and the senior editor of the news startup Latin Post.

Portable pirate radios from Isobar keep cyclists safe on the road
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Portable pirate radios from Isobar keep cyclists safe on the road

Brazil's 98FM lets bikers hijack its airwaves to keep oblivious drivers at bay.

On election day, Montana campaign ad uses audio of candidate allegedly attacking reporter
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On election day, Montana campaign ad uses audio of candidate allegedly attacking reporter

Opponents of Republican Greg Gianforte lost no time in using his own words against him in an eleventh hour spot.

Digital 40 Over 40 honorees reminisce about the future of marketing
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Digital 40 Over 40 honorees reminisce about the future of marketing

A few of the industry's most successful digital pioneers wax nostalgic about "killer apps" and missed opportunities.

Apple urges Android users to switch to iPhone with fun digital spots
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Apple urges Android users to switch to iPhone with fun digital spots

Jumping to iOS looks easy in new "Why Switch" online campaign.

MailChimp enlists a black hole for the next phase of its quirky campaign
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MailChimp enlists a black hole for the next phase of its quirky campaign

Droga5 continues "Did You Mean MailChimp" with new online B-to-B spots.

The class of 2017 wants it all: Work-life balance and a well-paid future
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The class of 2017 wants it all: Work-life balance and a well-paid future

Recent grads aren't afraid to voice their expectations, and agencies are responding with new programs and policies.

Credit Karma users stay calm no matter how bad their luck in new 'Get Knowing' spots
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Credit Karma users stay calm no matter how bad their luck in new 'Get Knowing' spots

Argonaut's first work for the credit tracking site features catastrophe and a creepy clown.

Telemundo begins its first World Cup campaign with only 13 months to go
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Telemundo begins its first World Cup campaign with only 13 months to go

Anomaly's first work for the Spanish-language channel is a somber, bilingual homage to fans and players.

David Hasselhoff becomes the first mayor of Funner, California for Harrah's Resort
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David Hasselhoff becomes the first mayor of Funner, California for Harrah's Resort

San Diego-based agency i.d.e.a. takes "fun" to a new level and recruits The Hoff for political office.

Apple devices help a blind drummer and nonverbal teen thrive in new spots
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Apple devices help a blind drummer and nonverbal teen thrive in new spots

Siri and accessibility features take center stage in ads for Global Accessibility Awareness Day.

Looking to connect with moms, Red Baron pizza transitions male mascot to a female equivalent
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Looking to connect with moms, Red Baron pizza transitions male mascot to a female equivalent

She's a tough aviator with her own war stories, and she could soon be the sole face of the company.

Wieden+Kennedy creates an in-house travel site for women of color
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Wieden+Kennedy creates an in-house travel site for women of color

On She Goes brings agency voices and community contributors together to carve out a new space in conscientious tourism.

BMW, TechCrunch Disrupt force entrepreneurs to give their pitches in a speeding 5 Series
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BMW, TechCrunch Disrupt force entrepreneurs to give their pitches in a speeding 5 Series

KBS film shows what happens when the pressure of seeking VC funds is amped up by g-forces.

Mars and BBDO SF roll out first work made with crowdsourced platform in US
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Mars and BBDO SF roll out first work made with crowdsourced platform in US

Connected Solutions president Leonid Sudakov envisions IoT future for consumer goods giant.

Ogilvy New York wins Best of Show for Amnesty International's 'The Refugee Nation' at One Show
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Ogilvy New York wins Best of Show for Amnesty International's 'The Refugee Nation' at One Show

McCann New York takes Agency of the Year, Ogilvy is Network of the Year, Omnicom wins Holding Company of the Year.

'Happy Child Mother's Day,' says a harrowing new site from Save the Children
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'Happy Child Mother's Day,' says a harrowing new site from Save the Children

JWT New York creates a dark parody of festive flower and chocolate consumption.

Polaroid's founder lets people see the world differently in new biopic short
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Polaroid's founder lets people see the world differently in new biopic short

Ming Utility and Entertainment takes a look at history for the brand's 80th anniversary.

My career in 5 executions: RPA's Joe Baratelli
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My career in 5 executions: RPA's Joe Baratelli

From Keith Richards to J.K. Simmons, RPA's CCO tries to treat clients and their customers with respect.

Prettybird wins first One Show Cultural Driver award for Beyonce's 'Formation'
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Prettybird wins first One Show Cultural Driver award for Beyonce's 'Formation'

We Believers New York wins Green Pencil, CSR Gold Pencil and Ogilvy New York takes two Gold Pencils.

Spike Lee, Cyndi Lauper and Tony Bennett take a musical tour of NYC for the 60th Grammys
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Spike Lee, Cyndi Lauper and Tony Bennett take a musical tour of NYC for the 60th Grammys

TBWA\Chiat\Day enlists a bevy of musical talent to trumpet the awards show's return to New York City next year.

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1 Meet the new breed of ad agency chiefs

A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.

Case study: How 'This girl can' got 1.6 million women exercising
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1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

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