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Walkers Crisps social ad backfires as Lineker snapped with Fred West and Rolf Harris

A social campaign by Walkers Crisps asking fans to submit selfies which are then inserted into a video with ambassador...

BRAND NEWS & ANALYSIS

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The power of the butterfly effect

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It's time to transform how we measure media

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Get ready for the era of mixed reality

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Will Amazon devour brands?

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1 Meet the new breed of ad agency chiefs

A new wave of first-time CEOs are opting to do things differently in an evolving landscape. They discuss the business model of the future with Jeremy Lee.

Case study: How 'This girl can' got 1.6 million women exercising
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1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

THE WORK

PARTNER CONTENT

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Promoted

How to go the extra mile to attract top talent

MEDIA

Why team GB needs a digital out-of-home partner

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BRANDS

The Thinkboxes: March/April 2017

MEDIA

Context creates cultural moments

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Trust matters more than ever

MEDIA

A lasting legacy in a changing landscape