VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
By Sara Kimberley, campaignlive.co.uk, Friday, 16 December 2011 12:22PM
D&AD: Hegarty and Droga join the jury
Hegarty will oversee the judging for the art director category, while Droga will chair the judging of the integrated and earned media category entries.
Among the other 19 luminaries acting as foremen will be Ogilvy & Mather chief creative officer Graham Fink, who will oversee the press advertising and Leo Burnett worldwide chief creative officer Mark Tutssel, for the TV & Cinema Advertising category.
Institute of direct and digital marketing president Terry Hunt will oversee the direct category.
The deadline for completing entries online is 1 February, 2012. The Awards will take place in May.
Follow Sara Kimberley on Twitter @SaraKimberley
This article was first published on campaignlive.co.uk
Twitter has announced an addition to its Twitter Cards today to allow marketers to generate leads and drive purchases and all within the space of a tweet.
It is a significant move that brings the ability for Twitter users to easily leave their contact details within expanded tweets, called the Lead Generation Card, to express interest in what a brand is offering.