Campaign 18:05
June 27, 2017
The five things you need to know today

 
Most read
View all the Grand Prix winners from Cannes Lions 2017
View all the Grand Prix winners from Cannes Lions 2017

Brittaney Kiefer

Now that the Cannes Lions festival is over, review all the work that took home the top prizes this year.

 
 
Advertising
'Meet Graham' was too similar to a 1985 anti-smoking ad to win, says Cannes Lions juror
'Meet Graham' was too similar to a 1985 anti-smoking ad to win, says Cannes Lions juror

I-Hsien Sherwood and Omar Oakes

The Integrated and Titanium juries dismissed the work from Clemenger BBDO because it reminded them too much of 1985's "First Natural Born Smoker."

 
 
Tech
Google to scrap personalised Gmail advertising
Google to scrap personalised Gmail advertising

Emily Tan

Google plans to stop the controversial practice of scanning Gmail inboxes to serve personalised ads in the interest of boosting its growing enterprise business.

 
 
Marketing
Johnson & Johnson CMO: Innovation needs to sit outside the bottle
Johnson & Johnson CMO: Innovation needs to sit outside the bottle

Sonoo Singh

Alison Lewis, the global chief marketing officer of Johnson & Johnson consumer division, has little appetite for new flavours and variants but instead wants to rethink innovation as a means to solve consumer problems.

 
 
Media
Sainsbury's poised to award £115m media account to PHD in stunning U-turn
Sainsbury's poised to award £115m media account to PHD in stunning U-turn

Gideon Spanier

Sainsbury's is poised to award its £115m media account to PHD in a stunning U-turn, four months after rival agency M/SIX won the business.

 

 

 
Also in the news
 
Cadbury picks VCCP as lead global agency

Mondelez International has picked VCCP as its new lead global ad agency for Cadbury after a competitive pitch.

 
 
National Trust picks MullenLowe for advertising

The National Trust has appointed MullenLowe London to handle its advertising after a competitive pitch.

 
 
Why the arrival of influencers proves that podcasts mean business

It was once the preserve of geeks and tech bros, but as some of YouTube's biggest stars get involved, podcasting is rapidly becoming the next medium every brand needs to understand.

 
 
Watch: London's youngest ECD Anna Carpen on being brave in interesting spaces
Promoted
Watch: London's youngest ECD Anna Carpen on being brave in interesting spaces

Suzanne Bidlake

One in our 2017 series sparking fresh ideas in digital out-of-home: 18 Feet & Rising's Anna Carpen tells how and why the agency entered and won the digital creative contest run by Campaign and Ocean Outdoor

 
Digital advertising is a teenager that is ruling the house - it needs discipline
Promoted
Digital advertising is a teenager that is ruling the house - it needs discipline

Matthew Chapman

Google and Facebook allowing ads to appear alongside extremist content should not be dismissed as the growing pains of a teenage business, argues The Times' head of investigations...

 

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