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<title>Campaign Consumer Goods RSS Feed</title>
<link>http://www.campaignlive.co.uk/channel/ConsumerGoods/</link>
<lastBuildDate>Fri, 19 Mar 2010 00:01:02 GMT</lastBuildDate>
<language>en</language>
<description>Campaign Consumer Goods RSS Feed</description>
<item>
<title><![CDATA[DDB unveils 'carousel' follow-up for Philips]]></title>
<link>http://www.campaignlive.co.uk/news/rss/991080/DDB-unveils-carousel-follow-up-Philips/</link>
<pubDate>Thu, 18 Mar 2010 17:37:00 GMT</pubDate>
<description><![CDATA[<p>LONDON - DDB London has unveiled the official trailer for its follow-up to the Cannes Grand Prix-winning Philips 'carousel'. It reveals that each of the five new online films shares the same script.</p>]]></description>
</item>
<item>
<title><![CDATA[Ikea awards US advertising account to Ogilvy & Mather]]></title>
<link>http://www.campaignlive.co.uk/news/rss/990127/Ikea-awards-US-advertising-account-Ogilvy---Mather/</link>
<pubDate>Mon, 15 Mar 2010 09:21:00 GMT</pubDate>
<description><![CDATA[<p>NEW YORK - Ikea has awarded its US $90m advertising account to Ogilvy & Mather after a final four-way battle.</p>]]></description>
</item>
<item>
<title><![CDATA[BBH floats Ila rape alarm company on AIM]]></title>
<link>http://www.campaignlive.co.uk/news/rss/989492/BBH-floats-Ila-rape-alarm-company-AIM/</link>
<pubDate>Wed, 10 Mar 2010 14:30:00 GMT</pubDate>
<description><![CDATA[<p>LONDON - Bartle Bogle Hegarty has floated the company behind its Ila rape alarm, launched by its brand invention arm Zag, on the Alternative Investment Market with a market value of more than £4.5m.</p>]]></description>
</item>
<item>
<title><![CDATA[Naked picks up £4m Hotpoint creative brief]]></title>
<link>http://www.campaignlive.co.uk/news/rss/983362/Naked-picks-4m-Hotpoint-creative-brief/</link>
<pubDate>Thu, 11 Feb 2010 10:41:00 GMT</pubDate>
<description><![CDATA[<p>LONDON - Hotpoint, the home appliances company, which is owned by Indesit, has appointed Naked Communications to handle its £4m creative account.</p>]]></description>
</item>
<item>
<title><![CDATA[Mindshare retains Unilever's £700m media business in Western Europe]]></title>
<link>http://www.campaignlive.co.uk/news/rss/982595/Mindshare-retains-Unilevers-700m-media-business-Western-Europe/</link>
<pubDate>Mon, 08 Feb 2010 23:13:00 GMT</pubDate>
<description><![CDATA[<p>LONDON - Unilever has retained WPP's Mindshare to handle its £700m media planning and buying business in Western Europe, ending a seven month review process.</p>]]></description>
</item>
<item>
<title><![CDATA[VCCP picks up £3m Omega Pharma account]]></title>
<link>http://www.campaignlive.co.uk/news/rss/980067/VCCP-picks-3m-Omega-Pharma-account/</link>
<pubDate>Wed, 27 Jan 2010 11:55:00 GMT</pubDate>
<description><![CDATA[<p>LONDON - VCCP has been awarded the £3m creative business Omega Pharma, following a competitive pitch against undisclosed agencies.</p>]]></description>
</item>
<item>
<title><![CDATA[ASA bans 'anti-German' radio ad]]></title>
<link>http://www.campaignlive.co.uk/news/rss/978368/ASA-bans-anti-German-radio-ad/</link>
<pubDate>Wed, 20 Jan 2010 09:30:00 GMT</pubDate>
<description><![CDATA[<p>LONDON - A radio ad for recruitment website Reed.co.uk has been banned by the Advertising Standards Authority (ASA) for reinforcing a "negative and outdated" stereotype that Germans are "more likely to be unreasonable or aggressive" to their employees.</p>]]></description>
</item>
<item>
<title><![CDATA[Ikea shifts £8m business from BMB to Mother]]></title>
<link>http://www.campaignlive.co.uk/news/rss/977487/Ikea-shifts-8m-business-BMB-Mother/</link>
<pubDate>Thu, 14 Jan 2010 11:50:00 GMT</pubDate>
<description><![CDATA[<p>LONDON - Ikea has shifted its £8m UK advertising account out of Beattie McGuinness Bungay and into Mother.</p>]]></description>
</item>
<item>
<title><![CDATA[Mediaedge:cia retains Henkel media]]></title>
<link>http://www.campaignlive.co.uk/news/rss/973568/Mediaedgecia-retains-Henkel-media/</link>
<pubDate>Fri, 11 Dec 2009 10:50:00 GMT</pubDate>
<description><![CDATA[<p>LONDON - Mediaedge:cia has retained the consolidated £4 million UK media planning and buying account for Henkel, the FMCG company that owns brands including Right Guard and Schwartzkopf.</p>]]></description>
</item>
<item>
<title><![CDATA[Ruling reveals Davidoff ad not in hot water]]></title>
<link>http://www.campaignlive.co.uk/news/rss/972751/Ruling-reveals-Davidoff-ad-not-hot-water/</link>
<pubDate>Wed, 09 Dec 2009 00:01:00 GMT</pubDate>
<description><![CDATA[<p>LONDON - A TV ad for Davidoff, promoting its Hot Water fragrance for men, has escaped a ban by the Advertising Standards Authority following complaints that it was sexually explicit.</p>]]></description>
</item>
<item>
<title><![CDATA[Advertising in the noughties - Advertising agency of the decade shortlist - Mother London]]></title>
<link>http://www.campaignlive.co.uk/news/rss/971572/Advertising-noughties---Advertising-agency-decade-shortlist---Mother-London/</link>
<pubDate>Thu, 03 Dec 2009 00:05:00 GMT</pubDate>
<description><![CDATA[<p>LONDON - Campaign presents the best of Mother London's work from the past decade on this reel.</p>]]></description>
</item>
<item>
<title><![CDATA[Advertising in the noughties - Advertising agency of the decade shortlist - Bartle Bogle Hegarty]]></title>
<link>http://www.campaignlive.co.uk/news/rss/971573/Advertising-noughties---Advertising-agency-decade-shortlist---Bartle-Bogle-Hegarty/</link>
<pubDate>Wed, 02 Dec 2009 15:07:00 GMT</pubDate>
<description><![CDATA[<p>Campaign presents the highlights from creative agency BBH spanning the past decade.</p>]]></description>
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