Diary: Mindshare wins at Nabs

campaignlive.co.uk, Friday, 14 May 2010 12:00AM

Despite the overcast skies at the Richmond Athletic Ground, spirits at the Nabs Rugby 7s tournament last Sunday weren't dampened.

It was the media folk who proved they had the brutish strength to beat their advertising rivals in the ESPN-sponsored event, with Mindshare securing The Plate.

The top prize -The Trophy - was lifted by the defending champions News International after a bitter battle against the tournament regulars AMV BBDO. Meanwhile, Delaney Lund Knox Warren was the only ad agency to win a prize, beating RPM in the final for The Bowl.

This article was first published on campaignlive.co.uk

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