VIFF 'an open mind is advised' by TBWA\Vancouver
Agency: TBWA\Vancouver
Rating: 5.0
By Rebecca Burn-Callander, managementtoday.co.uk, Monday, 13 August 2012 09:49AM
Read the full story on Google's controversial tax strategy here.
This article was first published on managementtoday.co.uk
For an industry supposedly in demise, the music business is leading the way when it comes to generating social currency. And, for the savviest of social marketers, generating sales as well.