Diary: Tatts the way to do it

campaignlive.co.uk, Friday, 24 August 2012 12:00AM

Agency office-opening parties can be painful affairs, but this was taken to extremes by Brothers and Sisters, which last week celebrated its impending move to Clerkenwell with a tattoo-themed evening at its new premises.

Diary: Tatts the way to do it

The inspiration was Brothers and Sisters' Helen Robertson, who, having developed a passion for Battersea Power Station, issued a brief for a tattooist to create an image of the building. The renowned flesh artist Steve Vinall responded by creating a work of art on Robertson's thigh. A gallery of photos of the tattoo, taken by Mike Whelan, were shown at the party and Vinall made an appearance - tattooing his wife and anybody else who was up for it. Plucky volunteers did not include the founder Andy Fowler, who chickened out and went for a temporary tattoo transfer instead.

This article was first published on campaignlive.co.uk

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