Agency: Wieden & Kennedy
campaignlive.co.uk, Thursday, 13 September 2012 08:00AM
And Champagne corks were popping last Thursday night at Kempton Park when Raffinn, trained by Sylvester Kirk, won his first race and a £2,000 prize pot. The horse, named after Simpson's sons, Finn and Rafferty, could bring glory to the start-up as The Corner is its official sponsor and the agency's branding is worn by the horse's jockey, Liam Keniry. The agency will hope that the triumph is a good omen for its own pitch success rate.
This article was first published on campaignlive.co.uk