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Land Rover to move global ad account into Spark44

Land Rover to move global ad account into Spark44

Land Rover is poised to move its entire global creative and digital advertising business into Spark 44, the global joint venture agency in which Jaguar Land Rover has a 50 per stake.

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Agency News

Dave Trott at Ad Week Europe: Ads have become overcomplicated

Dave Trott at Ad Week Europe: Ads have become overcomplicated

Dave Trott, the executive creative director and author, highlighted the importance of keeping ads simple, at Advertising Week Europe today.

 
 
Nationwide appoints VCCP as lead agency

Nationwide appoints VCCP as lead agency

Nationwide has appointed VCCP as its lead advertising agency.

 
 
School Reports 2015: The biggest risers and fallers

School Reports 2015: The biggest risers and fallers

Which agency performed the best last year? Campaign analysed the Nielsen figures to find out.

 
 
Ad Week Europe: the story so far...

Ad Week Europe: the story so far...

Adland sets out its manifestos Campaign asked a number of leading executives for their manifestos for the future of the industry. Grey London s Nils Leonard wanted agencies to trust their staff, Saatchi Saatchi s Robert Senior said shops nee...

 
 
Top holding companies

Top holding companies

WPP and Omnicom are the winners in Campaign's holding companies tables, topping the media and advertising leagues respectively.

 
 
Liz Wilson takes COO role at Karmarama

Liz Wilson takes COO role at Karmarama

Liz Wilson, the former chief executive of Stack, has joined Karmarama as its chief operating officer.

 
 
M&C Saatchi hires Whelan for shopper unit

M&C Saatchi hires Whelan for shopper unit

M&C Saatchi Group is to launch a shopper agency and has hired Michelle Whelan, a managing partner at Arc, as the unit's managing director.

 
 
Agencies line up for Pearson brand brief

Agencies line up for Pearson brand brief

Pearson, the education and publishing company that owns the Financial Times, has been speaking to agencies about a brand campaign.

 
 
Gooden and Walker exit CP&B

Gooden and Walker exit CP&B

The London agency's creative chiefs leave after the loss of Milka and Paddy Power.

 
 
Yan Elliott moves to Lucky Generals

Yan Elliott moves to Lucky Generals

Lucky Generals has hired Yan Elliott, a co-founder of Fabula, as a creative partner.

 
 
O2 and Channel 4 sign content deal

O2 and Channel 4 sign content deal

O2 has signed a deal with Channel 4 to offer shows to its customers 48 hours early.

 
 
BBH adds direct to Barclays relationship

BBH adds direct to Barclays relationship

Barclays has moved its CRM account to Bartle Bogle Hegarty without a pitch.

 
 
Turner joins Razorfish as international ECD

Turner joins Razorfish as international ECD

Razorfish has appointed Nick Turner, the executive creative director at AKQA London, to the role of international executive creative director.

 
 
M&C Saatchi drops out of top ten in agency billings league

M&C Saatchi drops out of top ten in agency billings league

M&C Saatchi has fallen out of the top ten UK advertising agencies for the first time, according to figures from Nielsen.

 
 
Enter changes name to George & Dragon

Enter changes name to George & Dragon

Enter has rebranded itself as George & Dragon, which it claims better reflects the attitude and energy of the agency.

 
 
SC Johnson begins £200m global media buying review

SC Johnson begins £200m global media buying review

SC Johnson, the manufacturer of household products such as Glade and Mr Muscle, has called a review of its global media buying business.

 
 
AMV BBDO named Agency of the Year in British Arrows

AMV BBDO named Agency of the Year in British Arrows

Abbott Mead Vickers BBDO has been named the Agency of the Year at the British Arrows Awards, while Wieden & Kennedy's "the other side" for Honda Civic has picks up Commercial of the Year.

 
 
Martin Sorrell talks Maurice Lévy, Tesco, and the global outlook

Martin Sorrell talks Maurice Lévy, Tesco, and the global outlook

Last year's attempts for a mega-merger of equals between Publicis Groupe and Omnicom collapsed because Maurice Lévy failed to show John Wren "sufficient respect", according to WPP's Martin Sorrell, who went on to talk retirement plans, Tesco and Dunn...

 
 
VCCP wins Nationwide account

VCCP wins Nationwide account

Nationwide has picked VCCP as its lead advertising agency after a competitive pitch.

 
 
Chime profits up 6 per cent in 2014

Chime profits up 6 per cent in 2014

Chime Communications, the marketing group that owns VCCP, has reported headline profit before tax of £30.1 million for 2014, a 6 per cent like-for-like increase on the previous year.

 
 

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