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Literary insights - 9: Three Tang Dynasty Poets

Literary insights - 9: Three Tang Dynasty Poets

Day nine, book nine. Wang Wei's poetry reminds marketers that the basic human psyche has not changed all that much since eighth-century China.

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Agency News

Watch: TBWA\London wins The Great Agency Bake Off

Watch: TBWA\London wins The Great Agency Bake Off

Agency bakers gathered in East London last week for The Great Agency Bake Off, which was won by TBWA\London for their chicken and chips cake.

 
 
Tango returns to advertising after two years with off-brand TV ad

Tango returns to advertising after two years with off-brand TV ad

Tango has returned to advertising after a two-year hiatus on Saturday with a deliberately sappy and off-brand TV spot.

 
 
Pimm's launches weather activated OOH campaign

Pimm's launches weather activated OOH campaign

Diageo, the drinks giant, has launched a digital out-of-home campaign for Pimm's, which will activate when the weather reaches a temperature of 21 degrees.

 
 
Why D&AD's first Black Pencil for Radio in 32 years is significant

Why D&AD's first Black Pencil for Radio in 32 years is significant

Last week's Black Pencil was important because it is a rare example of what can be done with radio, a medium not often taken seriously creatively.

 
 
Amazon on the hunt for social media agency

Amazon on the hunt for social media agency

Amazon, the online retailer, is searching for an agency to handle social media activity for its clothing arm.

 
 
PZ Cussons hires Iris to global creative

PZ Cussons hires Iris to global creative

PZ Cussons has appointed Iris to the international account for its global personal care brands Imperial Leather, Original Source and Carex.

 
 
Literary insights - 8: A Modest Proposal

Literary insights - 8: A Modest Proposal

Day eight. Book eight. Jonathan Swift's ferocious satire, which argues babies should be sold as meat to end the Irish famine, can make adland think about how it responds to its own inconvenient truths.

 
 
Amnesty's crowdfunded newspaper ad calls on government to keep Human Rights Act

Amnesty's crowdfunded newspaper ad calls on government to keep Human Rights Act

A double-page ad appears in today's Times, calling on the Government to keep the Human Rights Act, and paid for by 1,000 people in a crowd-funded campaign by Amnesty International.

 
 
D&AD in pictures

D&AD in pictures

Five black Pencils were awarded at D&AD's glamorous ceremony in London. Scroll through the gallery of pictures from the night.

 
 
Car rental firm Sixt appoints Grey for UK drive

Car rental firm Sixt appoints Grey for UK drive

Sixt, the German car rental company, has appointed Grey London to drive brand awareness with its first major UK advertising campaign.

 
 
Vizeum on alert as 21st Century Fox review includes £150m European media

Vizeum on alert as 21st Century Fox review includes £150m European media

Twenty-First Century Fox, the film and home entertainment company, is including its £150 million European media planning and buying duties in a complete overhaul of its global media strategy.

 
 
Campaign Viral Chart: True Detective trailer in number one spot

Campaign Viral Chart: True Detective trailer in number one spot

HBO's trailer for the second season of True Detective has made it to the top spot.

 
 
Ex-alcoholic, gay 'disrupter' launches London mayor bid with online film

Ex-alcoholic, gay 'disrupter' launches London mayor bid with online film

Ivan Massow, a British businessman, has launched his bid to become London mayor with an animated online film in which he introduces himself as an ex-alcoholic, dyslexic and a gay "disrupter".

 
 
Literary insights - 7: Wailing Ghosts

Literary insights - 7: Wailing Ghosts

Day seven. Book seven. The Chinese magic realism of Wailing Ghosts will inspire marketers to be braver about using more fantastical ideas.

 
 
Survivors UK to launch online male rape awareness campaign

Survivors UK to launch online male rape awareness campaign

Survivors UK, the charity supporting male survivors of rape and sexual abuse, is launching an online campaign to encourage men to speak out about abuse as a part of the healing process.

 
 
Five black Pencils awarded at D&AD 2015

Five black Pencils awarded at D&AD 2015

Just five of the coveted black Pencils were awarded for creative excellence at last night's D&AD awards ceremony.

 
 
Diageo and BBH end 15-year relationship

Diageo and BBH end 15-year relationship

Diageo and Bartle Bogle Hegarty have ended their 15-year relationship, as the Baileys and Gordon's accounts move in-house.

 
 
Grey London's Catherine Davis joins Cheil as chief growth officer

Grey London's Catherine Davis joins Cheil as chief growth officer

Cheil UK has poached Grey's chief marketing officer, Catherine Davis, to become its chief growth officer for the UK and Europe.

 
 
UK Trade & Investment appoint Engine

UK Trade & Investment appoint Engine

UK Trade & Investment, the government body, has appointed Engine to handle its creative advertising.

 
 
PDSA on hunt for agency to handle CRM account

PDSA on hunt for agency to handle CRM account

PDSA, the UK veterinary charity, is searching for a retained agency to oversee its CRM strategy.

 
 

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