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Facebook, search and Google

Facebook, search and Google

Can Graph Search help change the balance of power, Alasdair Reid asks.

 
 
The evolution of comms planning

The evolution of comms planning

It seems the discipline is still a big deal for the industry, Alasdair Reid says.

 
 
The Leveson Report

The Leveson Report

What consequences, if any, will its publication have? By Alasdair Reid

 
 
New media planning tools

New media planning tools

The Source system helped PHD to win Unilever, Alasdair Reid writes

 
 
VivaKi's restructure

VivaKi's restructure

How is the newly reconstituted network different, Alasdair Reid wonders

 
 
US election campaigns

US election campaigns

What did the industry learn from the Twitter election, Alasdair Reid asks.

 
 
Dave Trott

WHAT DO MARKETING EXPERTS DO?

 
 
 
Nick Jefferson

With Apologies To Baz Luhrmann

 
 
 
Nick Jefferson

What Don Draper Knew (or – how history always repeats itself)

 
 
 
Dave Trott

ON THE OTHER HAND

 
 
 
Nick Jefferson

Decisions, decisions.

 
 
 
Andy Nairn

Rebooting football

 
 
 

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