DIGITAL NEWS, ANALYSIS & OPINION

 

Top story

HSBC uses emotive ad to relaunch bank account on Christmas Day

HSBC uses emotive ad to relaunch bank account on Christmas Day

HSBC is relaunching one of its bank accounts with a new global campaign focusing on helping young people achieve their ambitions.

Related stories

digital news

Top 10 most-viewed The Work

Top 10 most-viewed The Work

Haribo's "awkward kiss" by Quiet Storm is the most-viewed Work story of the year on Campaign. The top 10 features another Haribo spot, and ads created by Isobel, Fallon, and Wieden & Kennedy.

 
 
Virgin Holidays encourages customers to 'flaunt it' in Christmas Day ad

Virgin Holidays encourages customers to 'flaunt it' in Christmas Day ad

Virgin Holidays is promoting its January sale by encouraging customers to "flaunt it" in a TV ad airing on Christmas Day.

 
 
Confused.com introduces team of sidekicks on Christmas day

Confused.com introduces team of sidekicks on Christmas day

Confused.com, the insurance comparison site, is to introduce new characters to its TV ad on Christmas day.

 
 
Tetley launches ad with Tea Folk in middle of medieval battle

Tetley launches ad with Tea Folk in middle of medieval battle

Tetley, the tea brand, is set to launch the second TV ad in its £13 million ad push on Christmas Eve.

 
 
Top 10 media buyers

Top 10 media buyers

1. Mark Collins Collins remains the industry s most significant media buyer following the collapse of the Publicis/Omnicom merger. The Group M operation that he spearheads still controls at least a third of all the UK s trackable media spend. He st...

 
 
Mail Advertising restructures under Rosemary Gorman

Mail Advertising restructures under Rosemary Gorman

Mail Advertising, the commercial operation for the Daily Mail and Mail on Sunday, has merged its classified and display advertising sales teams under Rosemary Gorman as part of a group restructure.

 
 
Technics apes Beats with music platform launch

Technics apes Beats with music platform launch

Technics, the audio brand, has relaunched after six years with a new music service and ad campaign designed to "evoke the feeling of rediscovering music".

 
 
Karen Stacey to replace Simon Rees at DCM

Karen Stacey to replace Simon Rees at DCM

Simon Rees is stepping down as chief executive of Digital Cinema Media (DCM) at the end of January, to be replaced by interim leader Karen Stacey.

 
 
Auto Trader to launch £6.5 million TV ad on Boxing Day

Auto Trader to launch £6.5 million TV ad on Boxing Day

Auto Trader, the marketplace for new and used cars, is launching a £6.5 million TV campaign on Boxing Day, drawing on the different ways people look for their perfect car.

 
 
Google launches 2014 Zeitgeist video

Google launches 2014 Zeitgeist video

Robin Williams, the comic actor who took his own life in August, was the most popular Google search in 2014, according to data released by the search engine.

 
 
Johnston Press hires creative and sales directors

Johnston Press hires creative and sales directors

Johnston Press has appointed Andrew Cunning, the creative director at Harper Collins Publishers, as chief creative officer and hired Liam Reynolds to lead its national ad sales.

 
 
Kia appoints SapientNitro to handle digital across Europe

Kia appoints SapientNitro to handle digital across Europe

Kia Motors Europe has appointed SapientNitro to be its lead European digital agency.

 
 
Carat hires Sally Silver as head of govt media team

Carat hires Sally Silver as head of govt media team

Carat has appointed Sally Silver, M4C's head of digital, to head up its government media team following the account's move into the Dentsu Aegis Network.

 
 
BT in talks to buy EE for £12.5bn

BT in talks to buy EE for £12.5bn

BT Group has entered into exclusive talks to buy EE from the European mobile operators Deutsche Telekom and Orange for £12.5 billion.

 
 
McCann Bristol looks for young creatives with 'big balls'

McCann Bristol looks for young creatives with 'big balls'

McCann Bristol has created an online recruitment campaign that offers young creatives the chance to earn £100,000 in one month.

 
 
Age UK encourages donations in place of secret Santa gifts

Age UK encourages donations in place of secret Santa gifts

Age UK, the charity for older people, is encouraging people to donate the money they would spend on a secret Santa gift to the charity.

 
 
Medium of the Year 2014: Facebook

Medium of the Year 2014: Facebook

After rolling out a series of tools to collaborate with agencies better and focusing on its video ad offering, the world's biggest social network became a grown-up advertising medium in 2014.

 
 
Alan Rusbridger to step down as editor-in-chief of Guardian

Alan Rusbridger to step down as editor-in-chief of Guardian

Alan Rusbridger will step down as editor-in-chief of Guardian News & Media in the summer of 2015, ending 20 years as one of the UK's most influential and outspoken editorial leaders.

 
 
Watch YouTube's top 10 trending videos of the year

Watch YouTube's top 10 trending videos of the year

A video of a dog dressed as a giant spider that tricks passers-by into thinking it is killing people has become the top trending film on YouTube globally.

 
 
Tablets set to overtake laptops as the second screen for TV viewing

Tablets set to overtake laptops as the second screen for TV viewing

Tablets, led by Apple's iPad, Samsung's Galaxy and Google's Nexus, are set to overtake laptops as the UK's most popular place to watch television and films after main TV sets, according to research from Thinkbox.

 
 

Additional Information

Campaign Jobs