OgilvyOne names Annette King as EMEA chief executive
OgilvyOne has promoted its chief executive, Annette King, to UK chairman and chief executive of Europe, the Middle East and Africa.
DIRECT MARKETING NEWS, OPINION & ANALYSIS
Top Story
Direct Marketing News
EDF unveils zoetrope campaign for Thank Yous push
EDF will drive traffic to the revamped website for its Thank Yous reward scheme with an integrated campaign launching tomorrow (12 May).
Rapier picks up NHS donor service DM work
The NHS Blood and Transplant service has appointed Rapier to handle its direct marketing account.
The Guardian reviews direct marketing account
Guardian News & Media is reviewing the direct marketing account for The Guardian.
Lush ad banned over claims that reptile trading was driving species to extinction
An ad for cosmetics company Lush has been banned by the advertising watchdog after it ruled that its claim that reptile trading was driving the species to extinction was false.
RSPCA calls review of £5m DM account
The RSPCA, the animal-welfare charity, has called a review of its estimated £5 million direct marketing account.
Martin Sorrell's salary swells 56% in 2011 to £12.9m
Sir Martin Sorrell, chief executive of WPP, was paid £12.9m during 2011, an increase of 56% year on year after his basic pay rocketed 30% and a long-term incentive scheme paid out £5.6m.
Iris wins Domino's digital and DM task
Domino's, the pizza company, has appointed Iris to handle its digital and direct marketing account.
National Trust calls review of DM account
The National Trust is reviewing its direct marketing account as it looks to consolidate its fundraising, membership and loyalty activity into one agency.
Direct Line Group seeks shop for DM task
Direct Line Group is searching for an agency to handle a new direct marketing account across its Churchill Insurance, Direct Line, Green Flag and Privilege brands.
TMW boosts digital offer with Buat-Ménard hire
TMW, the digital and direct agency, has appointed its first technical director, Guillaume Buat-Ménard, to drive the agency's digital output.
ASA raps Scotland's panda 'gift' claim
The Scottish Government has been banned by the Advertising Standards Authority (ASA) from running an ad that celebrates the arrival of two giant pandas at Edinburgh zoo, because it implied the animals were a free gift.
News Int appoints WPP's Grey, M/SIX, OgilvyOne and Ogilvy Change for Team News
News International has appointed WPP's Grey, M/SIX, OgilvyOne and Ogilvy Change to handle the consolidated £28 million media, advertising, direct and strategic responsibilities behind its news operations for multimedia brands The Times, The Sunday Ti...
Lateral Group hires Mike Cavers as executive creative director
Mike Cavers, the former executive creative director at The Marketing Store, has resurfaced at Lateral Group as its first executive creative director.
Advertising and media industry in youth opportunities push
Mother, Facebook and PHD are among a hundred companies from a range of creative sectors that have signed up to an IPA-led initiative to help get 300 young people into employment.
Iris Worldwide launches SXSE1 event
Iris Worldwide is launching the South-by-South-East-One global roadshow, which will host the agency's key findings and talks from the recent SXSW Interactive festival in Austin, Texas.
Lida bulks up creative department
Lida has hired creative team Andy O'Carroll and Spencer White to work primarily on its Ikea account, as part of a number of new appointments.
Heathrow runs family-friendly Easter campaign
Heathrow, the BAA-owned airport, is launching an Easter advertising campaign which highlights its family-friendly services, such as pre-flight play areas.
Citroen pushes DS5 model with interactive mailer
Citroen has invested in a direct mail campaign, designed with a personalised digital dimension, for its DS5 model.
Agencies line up for Asda CRM business
Asda is reviewing its customer relationship marketing and experiential activity.
Iris and Livity scoop top plaudits at MAA awards
Iris was the most-awarded agency and Livity's 'Final Verse' NSPCC campaign was the most-awarded piece of work at the Marketing Agencies Association (MAA) awards, held last night (1 March) at The Brewery.
DM Opinion
Additional Information
Campaign Jobs
- accoung manager > BOUTIQUE AGENCY with GLOBAL MUSCLE > INTEGRATED PROMOTIONAL & SPONSORSHIP collectivo Up to £32k + company benefits, Central London
- Senior Research Manager - Innovation Tarsh Lazare Marketing Recruitment c.£48K-£60K + Bonus + Benefits, Bristol
- Head of E-Commerce - Retail JV Recruitment £80000 to £120000 per annum, City Of London
- International Brand & Innovation Manager Tarsh Lazare Marketing Recruitment c.£50K - £53K + Benefits + Bonus, Bristol
- Senior UX/UI Designer Digital Gurus £37 - £48 per annum, London
Most viewed
- Campaign Viral Chart: Musical flashmob plays its way to the top
- Wickes rolls out first social media campaign
- OgilvyOne names Annette King as EMEA chief executive
- Nike kick-starts global football campaign starring Ribery and Neymar
- TBWA scoops global Four Seasons brief
- Sky opens creative agency talks
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
