Editors opinion

Claire Beale, editor

EDITOR'S PERSPECTIVE

Don't shed a tear over the end of the Mad Men era

The end of Mad Men in the US last weekend was cause for another bonanza of articles on advertising. One reason to celebrate the demise of the (brilliant) series is that we will no longer have to endure acres of press coverage wistfully wanging on a...

 

Adland needs its creative flag-bearers back on form

There s good news for Fallon and Mother this week. And when could we last have written that sentence? Fallon has a new chief executive after a year (and more) of drifting. I d never heard of Gareth Collins before Fallon sniffed him out at Abbott Me...

 

Media is back on top of the industry's news agenda

There were three main (and increasingly slurry) talking points over the red wine at last week s party to mark 30 years of Campaign s sister title Media Week . The first was a sorry mea culpa from media agencies and media owners who failed to giv...

 

Still much to be done if we want to be 'here for good'

One IPA president of recent years told me the best strategy for making an impact in the presidential role was to do very little for the first 18 months and then make a lot of noise for the last six: "That's all anyone will remember, anyway."

 

Why UK advertising needs more independent voices

RIP Johnny Fearless, an agency that did a very wonderful piece of work last year for the Imperial War Museums but, frankly, has done little else lately to justify its continued existence in a crowded and oversupplied market. The shop sadly closed its...

 

Adland can't afford to lose sight of D&AD's vital role

Awards season is now well under way and next week more than 200 of the world s finest creatives will gather in London to judge the 2015 D AD Awards. Judging week is a bigger deal this year because D AD is aiming to make it a real industry event. So...

 

Polite applause: maybe the ultimate insult to creativity

I didn t make it to British Arrows last week, though there are (still) few greater pleasures in this business than wallowing in big-screen advertising action; a shopper marketing mobile campaign case study doesn t get my blood throbbing quite so loud...

 

Ad Week must hear from the money and the magic

Two big preoccupations this week: first, the Nielsen billings tally for last year and our accompanying School Reports; second, the Advertising Week Europe roadshow that s been rumbling through town for the past few days. The two are of course relat...

 

Let's ditch the self-doubt and ignore Kevin Roberts

I wasn t going to mention it, because I don t think it does any of us any favours, but it keeps nagging away at me. Did you read the interview that Saatchi Saatchi s chairman, Kevin Roberts, gave to The Guardian the other week? In case you miss...

 

Creatives: rise up, claim ownership (have a beer)

You can sniff a degree of nervousness on the industry air today. A new Executive Creative Directors Council is being launched down at the IPA. The beer s chilling, the nibbles are on order. But will anyone actually turn up? Creatives aren t good at t...

 
 
Dave Trott

BE DANGEROUS

 
 
 
Nick Jefferson

They Seek Him Here. They Seek Him There.

 
 
 
Dave Trott

ADVERTISING IS BOLLOCKS

 
 
 
Lorelei Mathias

LONDON AS IT COULD BE NOW

 
 
 
NABS

International Coaching Week

 
 
 
Lorelei Mathias

OF SOIL, WATER AND NOMINATIVE DETERMINISM

 
 
 

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