FORWARD FEATURES 2014

 

Please contact Suzanne Bidlake, consultant editor, Campaign & Marketing, (suzanne.bidlake@haymarket.com / 020 8267 4744/ @suzannebidlake) to discuss the projects below - and any other opportunities for developing editorial content in commercial partnerships, such as; events, roundtables, bespoke publications, awards and competitions, including web-design and build and film.

For strictly comercial conversations regarding opportunities across all Campaign features and supplements, contact Ade Adefala, account manager,(sarah.virani@haymarket.com, 020 8267 4932).

Print

In the weekly print edition of Campaign, we cover the latest developments in the media and advertising industry with comments from senior industry leaders. Throughout the year we publish a number of large reports and special issues such as:

School Reports
March 22
Cannes Edition
June 14
The A List Supplement
December 6
The Annual
December 13

iPad

To reflect the print edition, Campaign has developed an iPad app version that strengthens our advertisers reach and allows interaction on a whole new level. The push for advertising on tablet devices will continue to in- crease and Campaign’s app will meet our readers need to access news and information on the move. We have integrated the work section to include video, offering a more engaging platform for advertisers.

 

44%

of Campaign readers have an iPad

 

33%

of Campaign subscribers use a tablet computer as part of their role

The Ideas Lab 2013

Putting forward your perspective and ideas within Campaign will ensure that you stand out. Campaign is looking for expert contributors to the Ideas Lab series to write promotional features on a number of areas that tackle the biggest industry issues. These reports will shine a guiding light and provide a fantastic platform for all essayists.

SPECIAL REPORT ON MOBILE
MAY 17

If you don’t have a mobile strategy you don’t have a future, it has been famously said. But how many brands are geared up for this new reality? Campaign calls on the experts.
Cost: £5,775 + VAT

SPECIAL REPORT ON SOCIAL MEDIA
JULY 5

It’s essential for advertisers to understand this new, treacherous terrain and have a strategy for how to navigate it – rapidly. Expert contributors will be asked to de-code the rules, inhabitants, wonders and benefits of Social Media for the industry.
Cost: £5,775 + VAT

SPECIAL REPORT ON ONLINE VIDEO
OCTOBER 25

What makes a great social video? Why do people want to share ads and how much good does it do to the advertised brand? This report will ask the experts to share their views.
Cost: £5,775 + VAT

CANNES PERSPECTIVES
JUNE 14

Cannes Perspectives allows you to take to the stage with a strong and interesting viewpoint on issues around creativity, offering you the opportunity to inspire our readers.
Cost: £6,500 + VAT

The package for all Special reports and Cannes Perspectives:

  • 1,000 word essay
  • Full page opposite the essay for either a display ad or case study of your best work
  • PDF of your essay to use as marketing collateral
  • Photography session for the author
  • Essay content to be replicated online via campaignlive.co.uk
  • Please note that this will be published within the pages of Campaign magazine

APPLIED THINKERS
SEPTEMBER 6

Now is the time for bold thinking, smart strategy and insightful analysis. Published in Campaign and Marketing, the Applied Thinkers Strategy Report will ask the sharpest communications planners to apply creative thinking to the imperatives currently facing brands.
Cost: £8,035 + VAT

THE INTERCONNECTED ISSUE
DECEMBER 6

Experts will debate what the new level of interconnectedness will mean for brands and their agencies. Kicking off with a client perspective feature, essayists will follow on with their own expert view.
Cost: £8,035 + VAT

The package for Applied Thinkers and The Interconnected Issue:

  • Distributed to the full circulation of Marketing and Campaign
  • 1,000 word essay
  • Full page ad opposite the essay
  • Photography session for the author
  • PDF of your essay to use as marketing collateral
  • Essay content to be replicated online via campaignlive.co.uk

Campaign events

MEDIA 360

 - JUNE 6 AND 7

Now in its 10th year, Media360 will bring together all the senior people in media in one place at one time. Join together with the crème de la crème of the industry, including senior marketers, agencies and media owners to ensure that you are at the forefront of growth and innovation in the media industry. Get involved, get inspired.
For our commercial partners, you can host one of only 6 exclusive innovation sessions where you take to the stage and educate delegates on your latest expert findings. Cost: £19,450 + VAT

CAMPAIGN AT CANNES GLOBAL VIP PARTY

Campaign will host up to 500 of the most senior, brightest and best minds in international media and advertising at a beach party during the Cannes Lions Festival. As one of only 6 sponsors this represents a unique opportunity to present your company to these leading global figureheads.
Cost: £16,500 + VAT

CAMPAIGN BIG AWARDS

 - OCTOBER 23

Few awards rock the British advertising calendar, but the Big Awards is one of them. The most integrated awards scheme celebrating the very best in British creativity is a night not to be missed.
Partnership cost: £25,000 + VAT

CAMPAIGN MEDIA AWARDS

 - NOVEMBER 20

The best media work brings together great media planning, selling and buying with a truly innovative creative approach, and that’s exactly what we celebrate at the Campaign Media Awards. The exclusive Headline Partner position will put your company at the centre of innovative media thinking.
Headline partnership: £30,000 + VAT

Bespoke solutions

The Brand Republic content solutions team works across brands such as Campaign, Marketing, Brand Republic and Media Week to develop engaging content for clients in commercial partnerships. Roundtable debates, business breakfast briefings, bespoke publications and features, awards schemes, competitions, web-build and film – these are just some of the ways clients have engaged with Campaign readers via the content solutions team.

THINGS WE ARE ALREADY DOING FOR CLIENTS IN 2013:

  • Outdoor Planning Awards in association with Clear Channel
  • The Thinkboxes: awards for TV ad creativity
  • TV Planning Awards with Thinkbox
  • The Debates series in association with AOL
  • Outdoor Hall of Fame
  • Women of Tomorrow Competition in association with the IPA
  • Connected Campaign of the Month with Facebook


EXAMPLES OF PROJECTS WE RAN FOR CLIENTS IN 2012:

  • The A List Contenders with LIZH
  • Big Tablet Debate for News International
  • Big Bus Challenge with CBS Outdoor
  • The Art of Outdoor digital ad awards with Ocean Outdoor
  • The Huffington Post Debate
  • Google Round Table event at Cannes Lions Festival of Creativity
  • RAB Private Hear
  • IPA Diploma supplement
  • PPA Advertising Awards
  • Adland in Amsterdam

Numerous advertorials and videos on subjects as diverse as agency structure, outdoor ad creativity and rising adland stars


Additional Information

Campaign Jobs