JEREMY LEE ON ADVERTISING

Jeremy Lee: The biggest pitch of 2012 could be the most intriguing too

Chances are that a few trips to country boltholes have been scrapped this weekend, to be replaced by unpaid overtime, ahead of chemistry meetings with Tesco next week. As UK advertising pitches go, this is the big one.

 

Jeremy Lee: Adland is holding back entrepreneurs and the economy

It's some consolation at least that despite the other chaos that seems to be reigning in Whitehall, the advertising industry, under the auspices of both the Advertising Association and the IPA, has apparently had some success in convincing government...

 

Jeremy Lee: This is shaping up to be a topsy-turvy year in agency land

For an agency that failed to trouble the new-business rankings on the back page of this magazine throughout last year, and wasn't even in the top 20 by the end of it, is there evidence that some sort of progress has been made at JWT?

 

Jeremy Lee: Adland should stay in its comfort zone: commercial breaks

With the benefit of hindsight, it was probably too much to hope that Channel 4's Mad Bad Ad Show would avoid the temptation to revert to type and present the advertising industry in a flippant and embarrassing light.

 

Jeremy Lee: Closed pitch isn't the good news story that NI badly needs

The drama that surrounds the News International advertising pitch is a diverting sideshow to the darker problems that continue to cast a cloud over the media giant.

 

Jeremy Lee: New generation has consigned media as we know it to history

I can't say that I'd ever heard of Anna Watkins before last week but, as the Forum on this page makes clear, the new managing director of Initiative is part of a wider trend that has seen more women rise to the top of media agencies (media owners hav...

 

Jeremy Lee: Emery's Mindshare promotion may just provide it with a USP

It's probably not his fault, but Nick Emery has one of those unfortunate faces that gives the impression of being in a constant state of sneer.

 

Jeremy Lee: It's time 'Charmless' Ed shows his true mettle at Channel 4

Compared with Ben Allen, his opposite number at ITV, the incoming head of trading at Channel 4, Ed Chalmers, has been let off rather lightly on the nickname front.

 

Jeremy Lee: Getting Desmond onside is a tough target for NMA boss

Achieving the same degree of fame as his predecessor, Maureen Duffy, will be quite a challenge for Rufus Olins, the new chief executive of the Newspaper Marketing Agency and late of the Campaign parish.

 

Jeremy Lee: Put the violins away, the media industry has done pretty well

At its annual awards, Bafta always flashes up a roll-call of actors who have passed that year, accompanied by a maudlin soundtrack. It sets a momentarily depressing mood for an otherwise fun evening of back-slapping and self-congratulation.

 

Jeremy Lee: The Standard shows there's plenty of life in newspapers yet

When General Sir Charles James Napier, a statue of whom sits atop one of the three occupied plinths in Trafalgar Square, conquered the Sindh province in modern-day Pakistan, he announced the victory with the message: "Peccavi." As history and classic...

 

Jeremy Lee: ZenithOptimedia shows that Group M is not unassailable

Finally, media agencies that don't belong to the Group M stable appear to have managed to break their duck.

 

Jeremy Lee: Outdoor has been caught out yet again and it's getting tiring

The news that the FBI had arrested two former Posterscope chiefs over suspected fraud only sought to confirm the worst suspicions among cynics for a medium whose reputation for financial probity has often been the subject of finger-pointing and snigg...

 

Jeremy Lee: Starcom could yet have the last laugh over TV sales chiefs

There are few things that tug on the heartstrings of television executives more than a "journey" or an "emotional rollercoaster".

 

Jeremy Lee: Adland's fat cats are overfed but deserve to get some cream

Surely it can only have been the most loyal WPP lickspittles who failed to suppress a snigger when the national press turned its attack dogs on to Sir Martin Sorrell and his rather ill-advised comments last week that his £1 million basic salary was "...

 
 


Jeremy Lee is the associate editor of Campaign

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Katherine Levy

MARTIN BOWLEY

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Jeremy Lee
 
 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.