MEDIA NEWS, OPINION & ANALYSIS

Top Story

Culture remains vital for the7stars under Biggam

Culture remains vital for the7stars under Biggam

The independent shop's co-founder talks to Louise Ridley about being one of The Sunday Times' best small companies to work for and the tie-up with BPN.

Media News

Real-time advertising: is it all about now?

Real-time advertising: is it all about now?

Laurence Green, a co-founder of 101, explains why he is weary of the "real-time" juggernaut.

 
 
Lego Movie, Specsavers and BHF compete for IPA Effectiveness Awards

Lego Movie, Specsavers and BHF compete for IPA Effectiveness Awards

Ad campaigns for brands including The Lego Movie, Specsavers, KitKat, Virgin Trains, BT, McDonald's and O2 are among the 70 entries for the biennial IPA Effectiveness Awards.

 
 
Marlboro-owner looks for social media agency

Marlboro-owner looks for social media agency

Philip Morris International (PMI), the company that owns Marlboro cigarettes, has approached agencies to discuss its international social media arrangements.

 
 
Chambord launches surreal TV campagin

Chambord launches surreal TV campagin

Chambord, the raspberry liqueur, is releasing its first TV campaign since appointing Wieden & Kennedy to its creative account.

 
 
ASA South Africa drops investigation into

ASA South Africa drops investigation into "racist" charity ad

South Africa's Advertising Standards Authority has dropped an investigation into a controversial charity ad that showed a white woman feeding scraps to a black child, after the organisation withdrew the spot and apologised.

 
 
Channel 5 to plunge Big Brother into Dawn of the Planet of the Apes scenario

Channel 5 to plunge Big Brother into Dawn of the Planet of the Apes scenario

Channel 5 is set to put this year's Big Brother contestants into a post-apocalyptic world, with housemates set a number of survival-based tasks around the theme of upcoming blockbuster, Dawn of the Planet of the Apes.

 
 
Metcalfe's set to release quirky debut TV ad

Metcalfe's set to release quirky debut TV ad

Metcalfe's, which was founded by one of the men behind Pret A Manger, is releasing its first TV ad.

 
 
Standard's Andrew Mullins moves to Informa

Standard's Andrew Mullins moves to Informa

Andrew Mullins, the managing director of the London Evening Standard and Independent Print Limited, is moving to be a divisional chief executive at Informa, the events and publishing company.

 
 
Metro launches creative review

Metro launches creative review

Metro, the free daily newspaper owned by Daily Mail and General Trust, is reviewing its advertising account.

 
 
Publishers rethink audience system

Publishers rethink audience system

Newspaper publishers are pushing for a new audience measurement system that better reflects their cross-platform audiences and engagement in a dramatic move that could see newspaper brands withdraw from the National Readership Survey, the industry st...

 
 
Intersnack divides €50m European media duties between Vizeum and Initiative

Intersnack divides €50m European media duties between Vizeum and Initiative

Intersnack, the German food manufacturer, is believed to have split its €50 million pan-European media business between Vizeum and Initiative.

 
 
Arena lands Flight Centre's media business

Arena lands Flight Centre's media business

Havas Media Group's Arena has been awarded Flight Centre's media planning and buying account, previously handled by IPG's Initiative.

 
 
Singapore anti-gambling ad slammed on Twitter after picking a winner

Singapore anti-gambling ad slammed on Twitter after picking a winner

A campaign by the Singapore National Council On Problem Gambling hit a snag last night after Germany's routing of Brazil.

 
 
Agencies go head to head for 'honour killings' campaign

Agencies go head to head for 'honour killings' campaign

Cosmopolitan magazine is pitting Adam & Eve/DDB, Leo Burnett and Creature London against each other as part of a competition to create an emotive awareness campaign around "honour killings".

 
 
National Trust launches debut TV campaign

National Trust launches debut TV campaign

The National Trust has brought its '50 things to do before you're 11¾' campaign to TV, the first solo television ad in the organisation's history.

 
 
Guardian plotting English language launch in India

Guardian plotting English language launch in India

The Guardian's open, digital journalism has plenty more room for growth, including plans to launch in India, according to deputy chief executive David Pemsel - just don't mention GQ's Michael Wolff.

 
 
Guardian's commercial leader on adapting to the changing face of ROI

Guardian's commercial leader on adapting to the changing face of ROI

There is an increasing need to show a direct correlation between a piece of marketing activity and sales, and media companies like The Guardian are adapting to it, says its commercial director, Nick Hewat.

 
 
Team Sky cheers on its team through London

Team Sky cheers on its team through London

Team Sky encouraged its riders through targeted outdoor ads as the Tour de France cyclists passed through east London.

 
 

Things We Like 

Things we like: SMG taking over Turnmills, Stationer's report, Absolute Radio

Things we like: SMG taking over Turnmills, Stationer's report, Absolute Radio

Some things in the media business we liked in the week up to 11 July, and one thing we didn't....

 
 

Media Analysis

Furtive Facebook sparks fresh surveillance fears

Furtive Facebook sparks fresh surveillance fears

The platform's controversial 'emotion experiment' could have serious consequences for the industry, David Benady writes.

 
 
Global warning signs for media auditing emerge

Global warning signs for media auditing emerge

Although clients believe in its value, market trends and a lack of transparency put media auditing at risk. By Stephan Loerke.

 
 
Does Stuff's move herald a new era for men's mags?

Does Stuff's move herald a new era for men's mags?

Is Stuff's decision to remove women models from its front covers significant for the industry, Arif Durrani asks.

 
 
IPC targets commercial unity with new model

IPC targets commercial unity with new model

What does the industry make of the publisher's restructure, which merges the three divisions into one, Ian Griggs asks.

 
 
Microsoft places greater emphasis on advertising

Microsoft places greater emphasis on advertising

The tech giant sees advertising as a key focus, but can it match the revenue generated by licensing, Maisie McCabe asks.

 
 
Will Amazon Fire impact media on the high street?

Will Amazon Fire impact media on the high street?

Can Amazon's first smartphone and its intriguing shopping function disrupt the marketplace, David Benady asks.

 
 
Cannes looks to science for cutting-edge thinking

Cannes looks to science for cutting-edge thinking

From astrophysics to GNR to 'human augmentation', science is playing an increasing role in creativity. By David Benady.

 
 
HuffPost's Maymann sets sights on world domination

HuffPost's Maymann sets sights on world domination

The Huffington Post's chief executive believes its alternative business model will keep the brand ahead of traditional publishers. By Arif Durrani.

 
 

Media Opinion

Pemsel's mission to bring back The Guardian's mojo is showing some success

Pemsel's mission to bring back The Guardian's mojo is showing some success

There is one hell of a swagger around The Guardian's Kings Place this week, and it belongs, of course, to David Pemsel.

 
 
Facebook's emotion study offers us all a valuable lesson about openness

Facebook's emotion study offers us all a valuable lesson about openness

I studied Brave New World for O-level. That's how old I am: pre-GCSE. I bet you've come across it somewhere too.

 
 
Tech viewpoint on social micro-branding

Tech viewpoint on social micro-branding

Many are the tactics that brands deploy these days across all platforms of human outreach. Still, consumers in 2014 are in emotional rebellion, causing brands to rethink not just their campaign budgets but their subliminal desires to touch audiences ...

 
 
Don't exploit the mesh if you should be exploiting the stack

Don't exploit the mesh if you should be exploiting the stack

If you haven't spent half an hour in the company of the brilliant and charming controller of commercial digital products at ITV, Jon Block, then I suggest you do so at once.

 
 
Andy Nairn

Say No to Dogshit Data

 
 
 
Dave Trott

REMEMBER ADVERTISING?

 
 
 
Lol and Nat
 
 
Dave Trott

THE REAL, REAL MEDIA

 
 
 
Andy Nairn

Merry Christmas!

 
 
 
Tara Beard-Knowland

Beer Brands – Entertain & Be Relevant this World Cup

 
 
 

Additional Information

Campaign Jobs