Intersnack, the German food manufacturer that bought the UK's KP Snacks last year, has called a pan-European review of its €50 million media business. The account is currently handled by WPP's Primus in the UK.
Edward Snowden, the National Security Agency whistleblower, has called on the digital and developer communities to protect people's privacy in the absence of government legislation.
ISBA, the Internet Advertising Bureau, the IPA and the City of London Police are planning to launch a major crackdown on ads appearing on illegal websites by the end of the month.
Cindy Gallop, the former chair of Bartle Bogle Hegarty in the US, was cited as an example of why weird people outperform normal people, at a South by Southwest talk on Monday.
Moma, the breakfast brand, has appointed The Red Brick Road and The Village Communications to promote its healthy eating credentials.
IPC Media, the publisher of Ideal Home and NME, is on the hunt for an agency to handle its customer acquisition and retention account.
The IPA and Campaign unveiled its ten Women of Tomorrow at a breakfast event at the IPA's offices on Belgrave Square yesterday. Look through a gallery of pictures from the event.
Twitter crashed during an interview with the social media site's co-founder, Biz Stone, at South by Southwest, yesterday.
ESTV's upcoming London Live has joined television's marketing body Thinkbox ahead of its launch on 31 March.
Twitter has been an albatross around the neck of South by Southwest Interactive, according to the festival's director, Hugh Forrest.
If you're not at South by Southwest and you've had trouble keeping up through social media, Campaign recaps and distils the weekend in tweets.
The average cost of advertising on Twitter continues to fall as the number of ads it carries increases, with rates down 18% in the last quarter and 67% for the whole of 2013, according to figures compiled from its annual report.
TV advertising revenue in the UK increased 3.5 per cent in 2013, reaching a record high of £4.63 billion, according to Thinkbox figures provided by UK commercial TV broadcasters.
Pepsi Max has bested rival Coca-Cola with a follow up to their hidden-camera "test drive" viral from 2013.
Facebook research has found that 42 per cent of adults start activities on one device and finish on another, suggesting device-switching has become mainstream among adults in the UK.
Sue Unerman, MediaCom's chief strategy officer, tells us why agencies need to create a culture where it is normal for women to be promoted, ahead of International Women's Day on 8 March.
In an interesting move, Argos has shortlisted Now to go head-to-head against the incumbent, CHI Partners, for its 55 million ad account, having discarded Rainey Kelly Campbell Roalfe/Y R, JWT London and Publicis London after pitches last week. A...
Hertz, the New Jersey-based car-rental company, is holding a pan-European review of its media planning and buying arrangements. A pitch is scheduled to take place later this month.
Karma Communications Group is rebranding Grape Digital, the social media agency it bought last year, as Krowd.
Red Bull has extended its relationship with the UKTV channel Dave to produce an exclusive five-part series on the Red Bull Soapbox Race, which tours globally.
A tightening of the various codes on gambling ads in the autumn is the most likely outcome of the wide-ranging review of gambling advertising announced on Tuesday (4 March).
Things We Like
Things we like this week include Titan magazine's Star Wars contents, Getty images becoming free for bloggers and social media, and the launch of HotHot magazine.
- YouTube gets serious in 'fake views' crackdown
- GMG and News UK lock horns at digital summit
- Mastering the 'dark art' of direct response 2.0
- The age of universal connectivity
- Brands are missing the silver surfer opportunity
- Time Out eyes local ad offering under O'Hara
- All-star media cast vies for success at Oscars
- Facebook's power play piques industry interest
Campaign Guest, 11 March 2014, 8:03AM
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- OgilvyOne loses BA business
- Campaign Viral Chart: Pepsi tops Coke with Jeff Gordon test drive
- Iris and Cheil big winners at MAA Best Awards
- Twitter attracts more ads, but rates tumble 67%
- Greenpeace protests outside Saatchi & Saatchi London office
- Facebook research finds 42% switch device mid-activity