Lacoste snaps up MPG Media Contacts
Lacoste, the French fashion brand, has appointed MPG Media Contacts to its media planning and buying account for its clothing and leather goods ranges, after a pitch.
Lacoste, the French fashion brand, has appointed MPG Media Contacts to its media planning and buying account for its clothing and leather goods ranges, after a pitch.
The entry deadline for the Clear Channel Outdoor Planning Awards, in association with Brand Republic, closes next week on February 10.
Intersnack has appointed The Red Brick Road and Goodstuff Communications to handle its advertising and media accounts respectively.
Fox International Channels, the owner of the National Geographic Channel, Nat Geo Wild and FX, has appointed MCHI to handle its £3 million UK media planning and buying account.
ITV has appointed Ben Allen to the new role of commercial director of Daybreak, as the broadcaster looks to improve the fortunes of its early morning programming.
Zenith Media has promoted its strategy director, Rian Shah, to the position of head of strategy.
ZenithOptimedia has retained the combined £7 million UK media planning and buying account for Superdrug and The Perfume Shop.
The Carbon Trust, the not-for-profit organisation set up by the British Government to help businesses reduce their carbon emissions, is holding a review of its UK and international media planning and buying arrangements.
Initiative has boosted its senior team with the hiring of Anna Watkins, the group managing director at the digital shop Grand Union, as its managing director.
WPP agency MediaCom will handle above-the-line media planning and buying, while LBi will take care of digital media strategy, search and affiliate marketing.
Betfair, the online betting company, has appointed Havas Media-owned Arena Media as to its £2m media planning and buying account, without a pitch.
The Advertising Standards Authority (ASA) has launched an investigation into Snickers' innovative Twitter campaign following confusion surrounding the commercial nature of the activity.
The Newspaper Marketing Agency (NMA) has created a set of stop-frame animation films as part of a campaign to emphasise the passion readers have for sports coverage in newspapers.
Bartle Bogle Hegarty pulled off a rare feat when its "pit stop" commercial for KFC topped both the recall and most-liked categories among ads aired during December.
MPG Media Contacts has appointed Hamid Habib, the head of strategy at Zenith Media, as a managing partner.
There were many winners at the ANNAs annual event at the Mall Galleries in London last night (Wednesday), run by the Newspaper Marketing Agency (NMA).
MediaCom UK has moved to fill its vacant chief operating officer role with the appointment of Josh Krichefski.
Specsavers is reviewing its £39 million UK media planning and buying business, which is currently held by MEC and MediaCom.
News International is putting its entire agency roster, including WCRS and CHI & Partners, on notice as part of a wide-ranging review of its marketing communications.
An outdoor ad for 1980s parody rock band Steel Panther, which contained the text "Balls Out", has been banned by the advertising watchdog for being "overtly sexual".
General Motors has appointed Carat to its $3 billion global media planning and buying account, following a pitch launched in August last year.