As the industry has evolved, so too have media buyers. But Dentsu Aegis Network's trading chief is still no pushover, he tells David Benady.
The one-time Bauer Media executive is now cinema's leading ambassador, and she wants more brands to consider the channel, Arif Durrani writes.
Porter's publisher believes the one-year-old magazine, complete with shoppable content, has created a new business model. By David Benady.
Arif Durrani meets the man who is helping the ambitious media company branch out of its financial heartland and into the mainstream through the launch of Bloomberg Business.
The NRS may be on borrowed time, but its chief executive is hoping to devise a new measurement system fit for the multimedia world. By David Benady.
The chief creative officer is hoping to boost subscribers at The Times and The Sunday Times by telling the stories behind the news headlines. By Arif Durrani.
Juggling her time between London and New York, Maxus' new global chief executive, Lindsay Pattison, faces the challenge of maintaining momentum as the network starts to mature. By Maisie McCabe.
The managing director of the FT's B2C division will be sad to leave the sales world behind, David Benady writes.
It wasn't so long ago that James Connelly was cold-calling potential clients from the directory. Now he is celebrating the big-money sale of his business, Fetch, to Dentsu Aegis Network. Arif Durrani reports
OMD has seemingly achieved the impossible by winning the IPA Effectiveness Network of the Year. Its EMEA chief explains how to David Benady.
The interim chief executive of the mobile joint venture isn't afraid to admit the offering needs clarity, David Benady writes.
The video platform's content and business operations chief tells David Benady why its ad offering should entice agencies.
The social network's regional director of UK and Ireland tells Arif Durrani why it is a force to be reckoned with in digital video.
The publisher is getting its sales house in order thanks to the positive guile of its chief revenue officer, Arif Durrani says.
Starcom MediaVest Group's global chief executive talks to Claire Beale about the need for talent and the new media agency model.
After three years in charge of Channel 4's sales team, Jonathan Allan is pretty pleased with how he is doing. Yes, broadcast revenue might have declined by almost 1 per cent in 2013 but, hey, Channel 4 is trying new things.
The Style at Home editor tells Maisie McCabe how the IPC success story has grown from a 'cupboard project' to a magazine selling 100,000 copies a month in three years.
Omnicom Media Group's EMEA chief of 13 years is not quite ready to leave the company yet - particularly in the midst of the biggest-ever social experiment. By Louise Ridley.
The company's managing director of advertising tells Maisie McCabe how the restructure of the sales team differs from Bauer's previous attempts.
After a turbulent year for the agency, ZenithOptimedia has challenged Stefan Bardega to shape its future as a digital entity. By David Benady.
With new-business billings already flowing following the ascension of Stuart Bowden and Jason Dormieux, MEC has enjoyed early success with its joint leadership model. Louise Ridley reports.
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