Three films made by the agency Wieden & Kennedy have made it into the top 10 most-viewed "cute" ads list, compiled by video analysts Visible Measures.
McCann London and its sister agency, MRM Meteorite, have been appointed as joint agencies-of-record for the Qatar Financial Centre (QFC).
Gail Gallie, the chief executive of Fallon London, is leaving the agency after four years at the helm.
Evian has launched the second stage of its popular global 'Amazing Baby & Me 2' activity, which features the mini Spider-Man character solving people's dilemmas on Twitter in a campaign run through We Are Social.
Steven Sharp, the former marketing director of Marks & Spencer, is working as a consultant for WPP, which now holds both the creative and media accounts for the retailer.
With most of the bigger media pitches now wrapped up (much to the satisfaction of Sir Martin Sorrell), you d have thought that agencies would be taking a breather for Easter. Sadly, none of it. MediaCom is among the agencies waiting eagerly for the o...
Increases in client spend on traditional media channels have outstripped that on digital for the first time in three years, according to the latest IPA Bellwether Report.
Tata Group, the Indian conglomerate that owns Jaguar Land Rover, Tetley and Tata Steel, is looking for an agency to handle its first global corporate advertising campaign.
Young's Seafood is reviewing its estimated £10 million creative account as the Findus Group-owned fish brand looks to increase its investment in above-the-line advertising.
Google has released research on UK YouTube users for the first time.
Metro, the free newspaper, has formed an in-house creative agency called Story to meet increasing demands around content marketing.
DLKW Lowe has hired Amber Casey and Lovisa Silburn as creative directors.
Global Brewers Initiative, the consortium of alcohol manufacturers seeking to boost beer sales, is looking for an agency to handle its UK advertising account.
Reckitt Benckiser, the consumer goods giant, is holding a digital pitch covering 19 of its brands across Europe.
Atomic London has been hired by Cancer Research UK to lead the charity's legacy marketing and direct giving campaigns.
Sir Martin Sorrell, chief executive of WPP, has called attempts by rival holding groups, Omnicom and Publicis Groupe to form a £23 bilion "merger of equals" "impossible".
Sky has started to trial its #WatchOnSky tool on Twitter, which lets customers watch or record TV programmes by simply clicking icons contained within a tweet.
The Post Office has kicked off a '24-hour Property Challenge', exclusively within Channel 4 ad spots.
Ben Felton, the executive planning director at MRM Meteorite, has joined The Marketing Store as chief strategy officer.
Dentsu Aegis, the parent network of Carat and Vizeum, has become the only media network to be appointed to the Government's market research roster which has just been announced.
Manning Gottlieb OMD has the most shortlisted entries in this year's Thinkbox TV Planning Awards, run in association with Campaign and MediaWeek.
Direct Marketing News
- Senior Digital Designer Twist Recruitment £35000 - £42000 per annum + benefits, City of London
- Search Account Manager - The Leading Media Agency - PPC Ultimate Asset £30000 - £38000 per annum + Amazing Benefits, London
- Head of Digital Marketing Salt £60000 - £86000 per annum + £5K C/A, Manchester
- Display Account Manager - Media Agency - London Norton Leigh up to 28k plus excellent benefits, Central London
- On-line Marketing Manager Norton Leigh Up to 50k, Central London
- Google becomes major UK advertiser after boosting spend by 50% in 2013
- Unilever pilots multi-brand advertising with YouTube beauty channel
- MEC boss Courtier hails £600m Vodafone media win as 'life changing'
- Partners Andrews Aldridge restructures creative with hires and promotions
- Sorrell says Publicis / Omnicom's 'merger of equals' is 'impossible'
- Gatwick rolls out 'guess the X-ray' competition
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Ogilvy Group vice-chairman Rory Sutherland argues that a revolution is needed in marketing to match the past decade's digital strides, in the latest Campaign Talking Inspiration films.
Sir Peter Bazalgette, the chairman of The Arts Council, has said TV has a huge amount to learn from the advertising industry.