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Land Rover to move global ad account into Spark44

Land Rover to move global ad account into Spark44

Land Rover is poised to move its entire global creative and digital advertising business into Spark 44, the global joint venture agency in which Jaguar Land Rover has a 50 per stake.

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Group M retains £110m Lloyds media

MEC has retained the £110 million Lloyds Banking Group media business, beating off competition from Dentsu Aegis Network in the final stage.

 
Twitter hunts for UK marketer as it targets £180m ad revenues

Twitter hunts for UK marketer as it targets £180m ad revenues

Twitter is on the hunt for its first consumer marketer in the UK as the company chases ambitious targets to once again double advertising revenues year on year, to surpass £180 million in 2015.

 
Watch: James Temple and Steve Hatch

Watch: James Temple and Steve Hatch

Catch up on the best of Advertising Week Europe's fourth and final day.

 
Campaign Viral Chart: dancing couple takes the top spot

Campaign Viral Chart: dancing couple takes the top spot

An ad or an American healthcare company, showing a couple falling through a table while dancing, has made it to the top of the chart.

 
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Why you should say yes to Speakers for Schools

When I grow up, I want to work in advertising...

 
Sound Digital wins bid for second UK national DAB multiplex

Sound Digital wins bid for second UK national DAB multiplex

Sound Digital, a consortium of Arqiva, Bauer and UTV Media GB, has won its bid for a licence to operate a second national DAB multiplex in the UK.

 
WPP's Martin Sorrell reconsiders strength of newspapers

WPP's Martin Sorrell reconsiders strength of newspapers

WPP's chief executive Martin Sorrell has made a significant change of tack in his stance to newspapers, suggesting they might not be over indexing in terms of advertising expenditure after all.

 
Germanwings removes 'get ready to be surprised' ads in wake of crash

Germanwings removes 'get ready to be surprised' ads in wake of crash

Germanwings, the budget airline, has asked Transport for London to remove ads featuring the line "get ready to be surprised" from London tube stations, after one of its planes crashed into the Alps.

 
Gogglebox stars encourage viewers to vote

Gogglebox stars encourage viewers to vote

The Electoral Commission has launched an ad featuring the young stars of Gogglebox, the Channel 4 reality show, encouraging viewers to register to vote in the General Election.

 
M&C Saatchi UK revenues rise 9%

M&C Saatchi UK revenues rise 9%

M&C Saatchi PLC has reported headline profit before tax of £17.2 million, up 17.3 per cent year on year, as UK revenues climbed 9 per cent.

 
Oxis Media to roll out Jack FM brand across UK

Oxis Media to roll out Jack FM brand across UK

Oxis Media, the radio business run by Donnach O'Driscoll, has bought the rights to offer the Jack FM brand across the UK and Europe.

 
Dave Trott at Ad Week Europe: Ads have become overcomplicated

Dave Trott at Ad Week Europe: Ads have become overcomplicated

Dave Trott, the executive creative director and author, highlighted the importance of keeping ads simple, at Advertising Week Europe today.

 
Grayson Perry's lessons in creativity

Grayson Perry's lessons in creativity

The artist Grayson Perry railed against buzzwords like "authentic" and "eclectic" during a talk on creativity at Advertising Week Europe today (26 March).

 
Daily Mail's financial update confirms tough press market

Daily Mail's financial update confirms tough press market

The UK's press market has had another tough trading start to the year, with widespread falls in print circulations and advertising spend, as typified in a financial update by the Daily Mail & General Trust today.

 
The plot quickens

The plot quickens

The best way to communicate is through the heart, not the head; by stirring passion and emotion rather than appealing to reason and logic. Enter the art of storytelling. By Tham Khai Meng.

 
Nationwide appoints VCCP as lead agency

Nationwide appoints VCCP as lead agency

Nationwide has appointed VCCP as its lead advertising agency.

 
Ad Week Europe: the story so far...

Ad Week Europe: the story so far...

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Top holding companies

Top holding companies

WPP and Omnicom are the winners in Campaign's holding companies tables, topping the media and advertising leagues respectively.

 
School Reports 2015: The biggest risers and fallers

School Reports 2015: The biggest risers and fallers

Which agency performed the best last year? Campaign analysed the Nielsen figures to find out.

 
Liz Wilson takes COO role at Karmarama

Liz Wilson takes COO role at Karmarama

Liz Wilson, the former chief executive of Stack, has joined Karmarama as its chief operating officer.

 
Agencies line up for Pearson brand brief

Agencies line up for Pearson brand brief

Pearson, the education and publishing company that owns the Financial Times, has been speaking to agencies about a brand campaign.

 
Gooden and Walker exit CP&B

Gooden and Walker exit CP&B

The London agency's creative chiefs leave after the loss of Milka and Paddy Power.

 
Yan Elliott moves to Lucky Generals

Yan Elliott moves to Lucky Generals

Lucky Generals has hired Yan Elliott, a co-founder of Fabula, as a creative partner.

 
O2 and Channel 4 sign content deal

O2 and Channel 4 sign content deal

O2 has signed a deal with Channel 4 to offer shows to its customers 48 hours early.

 
BBH adds direct to Barclays relationship

BBH adds direct to Barclays relationship

Barclays has moved its CRM account to Bartle Bogle Hegarty without a pitch.

 
Turner joins Razorfish as international ECD

Turner joins Razorfish as international ECD

Razorfish has appointed Nick Turner, the executive creative director at AKQA London, to the role of international executive creative director.

 
Enter changes name to George & Dragon

Enter changes name to George & Dragon

Enter has rebranded itself as George & Dragon, which it claims better reflects the attitude and energy of the agency.

 
SC Johnson begins £200m global media buying review

SC Johnson begins £200m global media buying review

SC Johnson, the manufacturer of household products such as Glade and Mr Muscle, has called a review of its global media buying business.

 
M&C Saatchi hires Whelan for shopper unit

M&C Saatchi hires Whelan for shopper unit

M&C Saatchi Group is to launch a shopper agency and has hired Michelle Whelan, a managing partner at Arc, as the unit's managing director.

 
M&C Saatchi drops out of top ten in agency billings league

M&C Saatchi drops out of top ten in agency billings league

M&C Saatchi has fallen out of the top ten UK advertising agencies for the first time, according to figures from Nielsen.

 
Viacom to bring Breaking Bad to Freeview with Spike launch

Viacom to bring Breaking Bad to Freeview with Spike launch

Viacom, which owns Channel 5, will launch Spike, a new free-to-air channel featuring the full series of Breaking Bad, next month.

 
AMV BBDO named Agency of the Year in British Arrows

AMV BBDO named Agency of the Year in British Arrows

Abbott Mead Vickers BBDO has been named the Agency of the Year at the British Arrows Awards, while Wieden & Kennedy's "the other side" for Honda Civic has picks up Commercial of the Year.

 
Martin Sorrell talks Maurice Lévy, Tesco, and the global outlook

Martin Sorrell talks Maurice Lévy, Tesco, and the global outlook

Last year's attempts for a mega-merger of equals between Publicis Groupe and Omnicom collapsed because Maurice Lévy failed to show John Wren "sufficient respect", according to WPP's Martin Sorrell, who went on to talk retirement plans, Tesco and Dunn...

 
VCCP wins Nationwide account

VCCP wins Nationwide account

Nationwide has picked VCCP as its lead advertising agency after a competitive pitch.

 
Chime profits up 6 per cent in 2014

Chime profits up 6 per cent in 2014

Chime Communications, the marketing group that owns VCCP, has reported headline profit before tax of £30.1 million for 2014, a 6 per cent like-for-like increase on the previous year.

 
Agencies are shit at trust, says Nils Leonard

Agencies are shit at trust, says Nils Leonard

Grey's Nils Leonard has called for agencies to be more trusting and believe in the people they hire, at Advertising Week Europe in London yesterday.

 
 

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Gunn Report 2014

Gunn Report 2014

If it was a successful year for UK creativity in 2014, it was an epic one for Jean-Claude Van Damme and his entourage, Donald Gunn writes.

 
 
How to be... a chief strategy officer

How to be... a chief strategy officer

Planning is about people, not writing a famous blog or endless Tweeting, Lucy Jameson says.

 
 
Should agencies become full service?

Should agencies become full service?

 
 
Does the buck stop with the marketer?

Does the buck stop with the marketer?

 
 
A Davos virgin reflects...

A Davos virgin reflects...

Lindsay Pattison shares lessons from attending the World Economic Forum's annual gathering for the first time.

 
 
BBH rebooted

BBH rebooted

After a year of change, the agency has emerged with a new management team and a new way of working. But does it still have the magic touch? By James Swift.

 
 

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