I've spent an awful lot of time this past week talking to writers in the US. It's been one of the most thoroughly depressing things I've done in a long time.
Ian Katz, the editor of Newsnight , wrote recently about an impasse in journalism, suggesting a deal to allow politicians to get their point across in traditional media and be less defensive. As the general election approaches, I think politicia...
Slightly subtler than one of Julian Fellowes' clunky plot twists, the narrative of two of the more interesting start-ups of recent years has changed with the news that both Joint and Lucky Generals had won a place on the Amazon ad roster - with the f...
Few would have predicted it - and, be assured, some are still contesting it - but Sir Martin Sorrell's M4C has all but lost the Government's media buying business. This begs the question: how?
I should confess that I arrived in Dubai just a few months ago. But, from the moment you arrive, you sense Dubai is a city where entrepreneurs rule and anyone with a vision (and deep pockets) can make things happen. Everything in Dubai is big. From t...
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Fast Forward 2014 – Week One
It’s hard to believe that a year has gone since the last NABS Fast Forward - but it must have because here we are, fresh faced and ready for a new challenge. Joining us on that challenge is a new group of the most talented, ambitious and motivated young people in our business – which is in equal parts terrifying and exciting as a mentor. As usual they are drawn from across our industry, preserving Jeremy Bullmore’s original intent to unite media and creativity. But this year we also have media owners and clients in our midst. A brave joining of hands indeed.
GIVE ‘EM THE OLD SOFT SOAP
In 1957 Dove soap started advertising for the first time.
They ran a press ad with a woman luxuriating in a bathful of bubbles.
The headline said HEAD OVER HEELS IN DOVE.
The Idea Everyone’s Had, but now Someone’s Actually Done
Lol and Nat
Now I can’t speak for every creative in the world, but I know Nat and I have had this idea for a bunch of different briefs.
It’s the kind of idea you present and everyone looks at you like you’ve just crash-landed from Planet Unfeasible.
ADVERTISING IS JUST COWBOYS
Filtered cigarettes were originally only for women.
Men smoked masculine, unfiltered cigarettes.
The thinking was that men could take tobacco straight, but it would be too strong for frail women.
Dear Lorraine #1
Welcome to our new regular feature ‘Dear Lorraine’. Lorraine Jennings, head of support at NABS, tackles your career queries and concerns.
If there’s a question you’d like Lorraine to answer regarding anything to do with your working life, send an email to email@example.com
THE DIFFERENCE BETWEEN LOOKING AND SEEING
When Andrew Bastawrous was a little boy, he was failing most of his classes at school.
Then one day he had an eye test.
The optician found that he couldn’t see the blackboard properly.
- Digital Display Manager - Leading Agency GoodEgg Digital £Neg + Great Benefits, South East England / London (Central), London (Greater)
- Affiliates Executive - No. 1 Agency! GoodEgg Digital Circa £25k + Exceptional Benefits, Central London
- Senior Marketing Director - 9-12 month FTC Comedy Central £competitive, Camden, London (Greater)
- Senior Account Manager Purple Consultancy £30000 - £38000 per annum, London
- Marketing Executive - London (part-time/flexible hours) PPS Group Up to £25,000 pro-rata + flexible benefits, London (Central), London (Greater)