Sir Martin Sorrell news

 

Sir Martin Sorrell news

Sir Martin Sorrell...Campaign news


WPP chief executive Sir Martin Sorrell is perhaps the most powerful man in advertising today.

WPP boasts a huge range of specialised marketing services across 92 countries.

Read Campaign's latest articles on Sir Martin Sorrell below.

 

The Work: Private View

CREATIVE - Dave Trott, creative director, CST

 

Work Club beats three to £4m Sharp ad account

LONDON - Work Club has won the £4m ad account for Sharp.

 

Agency Performance League

Kingston Smith W1's latest annual survey on financial performance promises to be the final set of encouraging results before the full effects of the recession are revealed.

 

Diary: Web witter

On Anomaly's first work for Diesel since winning the account in September.

 

Media Perspective: Even media's rock stars need to bring rigour to their role

It has been refreshing to watch the ranks of the senior media planners boosted by some young(ish) talent coming through.

 

Can advertising save the world?

An industry that stands accused of being responsible for much of the planet's environmental and social problems might now be in a position to help solve them, Alex Benady writes.

 

The Work: Private View

CREATIVE - Mark Roalfe, chairman, Rainey Kelly Campbell Roalfe/Y&R

 

Y&R remains top of agency league

LONDON - The UK marketing services sector remains profitable and well-run despite the impact of the recession, according to Kingston Smith W1's annual survey on financial performance, which will be...

 

Martin Sorrell's WPP 'could face tax probe'

LONDON - WPP could face an investigation by customs officials into whether its move to Ireland to reduce its tax bill was genuine.

 
 

Campaign Promotion: Media Essays - Consumers will value real-time interaction

More people are spending time out-of-home than ever before. Providing them with up-to-date information is a challenge for both online and offline media owners.

 

Media: All about ... Online revenue models

Will others follow Murdoch's online pricing model, Alasdair Reid asks.

 

Media Forum: Is creativity flourishing?

Has the recession led to greater creativity in media, Alasdair Reid asks.

 

Campaign Media Awards 2009: Necessity proves itself the mother of creative invention

New Year's Eve last year was an interesting time for me. I remember feeling, as the clock struck midnight, a mixture of emotions. On the one hand, and given the...

 

Diary: On the QT ..

The world of ad pitches went into meltdown last week after Kerry Glazer, the AAR's queen of new business, lost her phone while on a girlie weekend away.

 

The Week: The best of campaignlive.co.uk

"If you haven't been to Ghana, how can you possibly pass judgment on whether this is one big stereotyped 'box-ticker' for Cadbury, or a genuine reflection of Ghanaian life, culture...

 

The Work: New Campaigns - The World

TOYOTA - BETTER TOGETHER - AUSTRALIA CREDITS Project: Better together Client: Scott Thompson, Toyota Brief: Redefine Hybrid Synergy Drive engines Creative agency: Saatchi Saatchi Sydney Writer: John McKelvey Art director:...

 

The Work: Private view

CREATIVE - Tiger Savage, head of art and deputy creative director, M&C Saatchi

 

The Work: New Campaigns - UK

JOHN LEWIS - JOHN LEWIS CHRISTMAS CREDITS Project: John Lewis Christmas Client: Craig Inglis,head of brand communications, John Lewis Brief: Position John Lewis as the place to find the perfect...

 

Close-Up: Are ad chiefs too old to grasp digital?

Sir Martin Sorrell says agency heads tend to be resistant to change. Is he right?

 
 
 
 
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Christmas ads 2009

Christmas ads 2009

View this year's crop of festive ads

ADdicts cartoons

ADdicts cartoons

Gallery of cartoons published each week in Campaign

Public View

Public View

What does the public think of the latest ads?

Viral View

Viral View

Best of the latest ad virals

Promotion - Integration Essays

Promotion - Integration Essays

Watch videos of Integration Essays 2009 contributors

Campaign Awards Fight

Campaign Awards Fight

Pit two industry creatives against each other

House of Cards

House of Cards

Gallery of images from Leo Burnett's Shelter exhibition

 

In Print

Cover Latest issue: 5 February 2010Subscribe
 

Poll

Will 2009 go down as the year media sold itself short?