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Pick of the week: Genius Gluten Free, Adam & Eve/DDB

Pick of the week: Genius Gluten Free, Adam & Eve/DDB

Gurjit Degun s heart goes out to the coeliac-suffering animals in this series of funny animated ads for Genius Gluten Free: "These cute critters might just get people talking about gluten-free bread." The idea was conceived by Kyra Buschor and Consta...

 
 
Turkey of the week: Cadbury, The Story Lab

Turkey of the week: Cadbury, The Story Lab

James Swift feels like Cadbury barely tried with this Mini Rolls ad: "A family waits in the car for their dad who, having eaten a Mini Roll, is busy pretending to be Starsky Hutch. It s as bad as it sounds. And the irresponsible muppet doesn t even...

 
 
Advice to my younger self...Media Week Alumni

Advice to my younger self...Media Week Alumni

From Media Week's founders through to its current day editor, the magazine brand's alumni offer advice to their younger selves as part of its 30 year celebrations.

 
 
Coco de Mer launches X-rated ad with Rankin and TBWA

Coco de Mer launches X-rated ad with Rankin and TBWA

Coco de Mer, the lingerie and sex-toy retailer, has collaborated with TBWA\London and Rankin, the fashion photographer, to produce an X-rated campaign.

 
 
Wonga rebrands as 'transparent and responsible' lender after hiring Fold7

Wonga rebrands as 'transparent and responsible' lender after hiring Fold7

Wonga has launched a campaign to repair its controversial image and promote the brand as a responsible provider of short-term credit, after hiring Fold7 as its creative agency.

 
 
Fallon introduces stuffed duck to launch Cadbury Puddles

Fallon introduces stuffed duck to launch Cadbury Puddles

Cadbury is launching a soft-centred chocolate with an ad that features a stuffed duck tied to the front of a lorry.

 
 
History of advertising: No 132: The world's most expensive TV commercial

History of advertising: No 132: The world's most expensive TV commercial

Having concluded back in the 70s that its flagship No5 brand had lost its air of exclusivity, Chanel resolved that bold action was required and that was to throw money at the problem. Certainly, No5 was in serious need of a repositioning, having ...

 
 
Lucozade to sponsor Big Brother and Celebrity Big Brother

Lucozade to sponsor Big Brother and Celebrity Big Brother

Lucozade Energy, the Lucozade Ribena Suntory soft drinks brand, is to sponsor Big Brother and Celebrity Big Brother, the Channel 5 reality shows.

 
 

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'Older', 'Richer' and 'Wiser'

'Older', 'Richer' and 'Wiser'

What does it mean to be older, richer and wiser? As a growing and vital part of the population, the over-50s are not easily pigeon-holed by age - and to do so can leave the marketing community at a distinct disadvantage. This was the problem a panel ...

 
 
3 great ads I had nothing to do with: Stuart Outhwaite

3 great ads I had nothing to do with: Stuart Outhwaite

Stu Outhwaite, creative partner, Creature, reveals three great ads he admires but had nothing to do with.

 
 
3 great ads I had nothing to do with: Robert Campbell

3 great ads I had nothing to do with: Robert Campbell

Robert Campbell, founder and creative director, BETA, reveals three great ads he admires but had nothing to do with.

 
 

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