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HTC launches global campaign

HTC launches global campaign

HTC has launched a global campaign to promote the new One M9 smartphone.

 
 
Samsung Home Appliances sponsors Channel 4 in seven-figure deal

Samsung Home Appliances sponsors Channel 4 in seven-figure deal

Samsung Home Appliances is to sponsor Channel 4, More 4 and UKTV's Good Food shows for one year in a seven-figure deal.

 
 
Reed.co.uk sponsors Channel 5

Reed.co.uk sponsors Channel 5

Reed.co.uk, the job site, has signed a deal to sponsor Channel 5 shows as part of its 'Love Mondays' campaign.

 
 
Gogglebox stars encourage viewers to vote

Gogglebox stars encourage viewers to vote

The Electoral Commission has launched an ad featuring the young stars of Gogglebox, the Channel 4 reality show, encouraging viewers to register to vote in the General Election.

 
 
Turkey of the week: Etihad Airways, M&C Saatchi Sydney

Turkey of the week: Etihad Airways, M&C Saatchi Sydney

James Swift didn t take wing at the sight of Etihad s new ad starring Nicole Kidman: "Did you know Etihad was offering to fly members of the media to Abu Dhabi for the weekend for the launch of its new global campaign? Imagine a 14-hour round trip ju...

 
 
Pick of the week: Channel 4, 4Creative

Pick of the week: Channel 4, 4Creative

Maisie McCabe thinks Channel 4 s latest ad is a thoroughbred: "4Creative is in a blessed position because it sells entertainment, not insurance or soap powder, but the agency still knocked it out of the park with this rousing ad. No other channel mak...

 
 
Allianz unveils emotional UK campaign

Allianz unveils emotional UK campaign

Allianz links storytelling with insurance in a UK TV campaign that breaks on Monday (23 March).

 
 
Pick of the week: Tena Men, Abbott Mead Vickers BBDO

Pick of the week: Tena Men, Abbott Mead Vickers BBDO

Tena Men s new ad has Gurjit Degun in stitches: "Old Spice may have paved the way but Tena Men s new spokesman, Stirling Gravitas, mixes omnipotence and incontinence with aplomb." It was written by Prabs Wignarajah, art directed by Jeremy Tribe and d...

 
 

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3 great ads I had nothing to do with: Brian Cooper

3 great ads I had nothing to do with: Brian Cooper

Brian Cooper, creative partner, Dare, reveals three great ads he admires but had nothing to do with.

 
 
3 great ads I had nothing to do with: Catherine Kehoe

3 great ads I had nothing to do with: Catherine Kehoe

Catherine Kehoe, managing director for brands & marketing, Lloyds Banking Group, reveals three great ads she admires but had nothing to do with.

 
 
Feeding the beast

Feeding the beast

Audiences are always hungry for cultural interactions but, unless those communications are conducted correctly, your brand risks being chewed up and spat out

 
 

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