Video on the site
Volvo Truck's online ad featuring actor Jean-Claude van Damme has been watched nearly 60 million times on YouTube in less than a month. Campaign speaks to the creatives behind the work.
Evian's "baby & me" film was the most popular video ad of 2013 in the UK, according to YouTube, followed by ads from John Lewis and Three.
Digital Trends: Consumers create marketing opportunities online as they look to unleash their own creativity
Consumers are looking to unleash their creativity online as a Microsoft study has found that a third (33 per cent) of UK respondents said they'd be interested in making their own digital products and services*.
Ahead of making your new year's resolutions, Campaign offers a suggestion: 2014 is the year you should learn to code.
The Economist and Abbott Mead Vickers BBDO have released a one-off online film paying tribute to the late Nelson Mandela, linking to a selection of articles from its archives.
The second wave of Eurostar's 'Stories Are Waiting' campaign launches on the travel company's website today, featuring content from London-based bloggers exploring the sights of Paris.
Jeremy Lee is greedy for the new Harvey Nichols spot: "Amid all the Christmas schmaltz some of which emanated from this very agency the avarice on display in this ad has an all too realistic feel to it." The work was written by Daniel Fisher, art...
James Swift doesn t think much of the latest G commercial: "Commenters on Campaign s website have been far more vitriolic about this ad than I could ever be. Suffice it to say, the spot s only redeeming quality is that it is instantly forgettable. M...
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Some 39 per cent of UK consumers want the information they share online to be automatically removed after a specified time, and over half of global consumers (59 per cent) are more likely to buy from brands that allow them to update their own privacy...
Half of global consumers are using digital devices and apps to track their habits, activities and performance, and some 28 per cent of them are interested in the idea of continuously analysing their own data using devices implanted into the body.
Mindsets and attitude are more useful targets than a mere demographic - and data goes a long, long way.