Senior Digital Acquisition Manager

Location
London
Salary
£55000 - £65000 per annum
Posted
26 Sep 2016
Closes
24 Oct 2016
Ref
96899
Contact
Matthew Berney
Discipline
Marketing
Specialism
Digital
Sector
B2C
Business Type
Brand / In-house
Seniority
Senior Manager
Contract Type
Permanent
Hours
Full-Time
One of EMR's clients in the Courier industry is currently looking for a Senior Digital Acquisition Manager to lead the development and deployment of digital acquisition campaigns to their customers.

Key Responsibilites

  • Reporting into the Head of Performance Marketing, the successful candidate will be working across paid channels including Paid Search, Display, Content and Social with measurable results alongside on page SEO managed by the web team.
  • Drive efficiencies in the online marketing strategies, including reviewing customer journeys, landing pages and purchase of media across the group
  • Manage external agency relationships, to deliver maximum value to the business
  • Manage all associated marketing budgets

Experience/Skills

  • Digital Marketing expert with significant experience in devleoping high profiel digital acquisition strategies across different products/markets
  • Subscriber experience advantageous
  • Experience managing and optimising channel performance
  • Excellent analytical skills
  • Experience working in a large matrix-organisation (regulated advertising envioronment desirable)
  • Agency management essential