Marketing Operations Manager

Competitive Salary
30 Sep 2016
30 Oct 2016
Caroline Simmonds
CRM, Data & Analysis
B2B, Publishing
Business Type
Brand / In-house
Contract Type

Our client has an exciting opportunity for a Marketing Operations Manager, based in their Sutton office, to work within the Marketing Data & Technology team on enabling world class marketing through the smart use of data and technology.

Marketing Operations Manager - B2B - Publishing - Competitive Salary - Surrey

Our client is a renowned B2B information services company with a global reputation. Bringing market leading brands to an audience of millions of decision makers worldwide, this organisation is renowned for looking after its staff and investing in their future with the company.

The Marketing Operations Manager will:
- act as one of the interfaces between development teams and Marketing, translating Marketing's data requirements into user stories, attending development meetings where required and completing UAT where appropriate
- be the subject matter expert on their data and marketing automation remit. They will have detailed knowledge of the relevant data, processes, systems, projects and plan
- be able to proactively identify ways in which to deliver quality improvements and efficiency in relation to marketing data, solutions and processes
- drive improvements and innovation in relation to lead management, automated marketing efforts, operational insight and automation project management to help refine marketing activities
- be responsible for promoting RELX data protection policies and ensuring that outbound email communications and data management practices are compliant
- build engagement with and promote best practice in marketing data management and automated marketing techniques

To be successful, you will:
- have demonstrable experience in database marketing or marketing operations, with experience of directly implementing or managing lead/campaign processes in a marketing automation (MA) and/or CRM system.
- have expertise with marketing automation and CRM workflows (Eloqua/Salesforce ideally)
- a strong understanding of B2B lead/funnel models and theory, closed-loop reporting, principles of effective lead management and account-based marketing
- be able to balance being hands-on with strategic planning
- have excellent attention to detail and demonstrates a rigour for testing
- be committed to fostering an excellent customer/stakeholder experience

If this sounds like the perfect job for you, apply now!

Marketing Operations Manager - B2B - Publishing - Competitive Salary - Surrey

If this role isn't what you're looking for, don't worry. At Stopgap we cover all permanent and freelance marketing positions, within specialist industry sector teams. You can check out all of our roles on our website and sign up for job alerts so you're the first to know about a new opportunity. Marketing Recruitment - The Stopgap Way.

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