PR Manager

Recruiter
Location
London (Central), London (Greater)
Salary
Up to £50,000
Posted
11 Nov 2016
Closes
11 Dec 2016
Discipline
Marketing
Sector
B2B
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

An exciting opportunity has opened up for a PR (Communications) Manager to join a fast growing crowd-funding platform where you will be working across a variety of sectors and disciplines. 
 

Alongside a team of marketers, freelance copywriters and a graphic designer, you’ll be responsible for delivering and distributing interesting and engaging content for a variety of projects and campaigns within B2B space.


Key Responsibilities:

 

    • Developing a smart PR strategy that reaches customers and investors.
    • Writing sharp content (e.g. opinion pieces) that journalists will care about.
    • Building and nurturing relationships with relevant journalists.
    • Managing and supporting our external PR agency, ensuring that we feed them with content and make the most of their expertise.
    • Setting clear KPIs to measure your own performance against.
    • Carrying out client testimonials for distribution to national and trade press (both written and video).
    • Developing email campaigns and strategies directed towards lead generation.
    • Supporting the development of communications strategy for existing customers, making them more engaged.
    • Leveraging a range of media activity across all sectors to educate businesses and increase recognitions.

 

Key Requirements

    • An excellent understanding of how the UK press works and what makes journalists tick. Specific knowledge of local, trade of financial press is preferred.
    • Perfect written English and a passion for crafting crisp, clear stories.
    • You should be comfortable working in finance and using stats to support your argument.
    • Great communication skills and the enthusiasm to sell our story to a sceptical pool of journalists.