Brand Manager - Stowford Press

Location
Much Marcle, Ledbury
Salary
Competitive salary, bonus scheme, private health care, pension scheme, company shares
Posted
14 Nov 2016
Closes
14 Dec 2016
Discipline
Marketing
Sector
FMCG, Food & Drink
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

Brand Manager - Stowford Press
The key responsibilities for this role are to:

  • Lead the development and delivery of the annual and three year strategic brand plans 
  • Manage the development and execution of key brand activities across the full consumer marketing mix. This would include media, packaging & creative design, digital, sponsorship and consumer PR
  • Work with external agencies to develop all brand activity
  • Review the delivery of the annual brand activity plans versus the brands KPIs
  • Lead cross functional teams to deliver cross-functional initiatives such as NPD
  • Manage a multi-million pound brand budget

The successful candidate should be able to demonstrate the following:

  • Experience working at Brand Manager level within an FMCG environment
  • Experience across the full mix of marketing platforms
  • The ability to understand market and consumer insights and translate into brand strategy
  • Strong analytical and financial skills or a demonstration of P&L Management
  • A knowledge of the drinks industry is preferred
  • Degree educated

Full time, permanent position.