Product Marketing Manager

Recruiter
Location
London
Salary
£43000 - £65000 per annum + Bonus
Posted
16 Nov 2016
Closes
16 Dec 2016
Ref
JO-1611-91407
Contact
Lizzie Harding
Discipline
Advertising
Sector
Technology
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

Product Marketing Manager (AdTech) - London - up to £65K plus Bonus

THE COMPANY

Join one of the fastest-growing advertising technology companies in the world and the leader in performance marketing.

Listed on NASDAQ; my client has increased annual revenue in 2015 by 60% to generate over $1B. They serve over 10,000 advertisers globally, with many of the most globally-recognized brands such as eBay, Air France, Clarks, Lenovo, and Sony.

THE ROLE

Working with many of the world's best known advertisers the Product Marketing Manager will play a lead role in orchestrating the global launches of new innovative online-to-offline offers. These will include beacon technology and CRM data which enable a link between digital and physical worlds.

Using my client's global scale, machine learning technology and cross-device graph they're primed to deliver major Omni-channel innovation. If this sounds like a challenge you'd relish you'll need to be adept at crafting customer focused product messaging, understand what makes a compelling value proposition and be comfortable partnering with a killer commercial team and product managers that really get technology.

If you're a talented product marketer looking for a new exciting challenge we're building our global product marketing team in London.

Key Responsibilities Include:

  • Understand and analyse the market landscape to develop effective and compelling product positioning and messaging
  • Help define the strategy for our go-to-market
  • Support launches for new products and new releases
  • Create sales and marketing tools such as sales presentations, conversation guides, white papers, videos, infographics, best practice guides, how-to tips/tricks, solution sheets, etc.
  • Serve as the product marketing expert for the core platform, supporting related marketing activity such as PR, social, customer communications, events, etc.
  • Deliver sales enablement training, as needed.

Please ONLY apply if you possess the following:

  • At least 2-4+ years of product marketing experience. Experience in ad tech is strongly preferred.
  • Solid understanding of display retargeting and marketing attribution approaches.
  • BA or BS, MBA preferred, or equivalent experience.
  • Great verbal and written communication skills. Can create and deliver effective presentations to executive-level audiences.
  • Demonstrated ability to work cross-organizationally, especially with Business Development, Marketing, and Product Management, to align multiple stakeholders and teams.
  • Strong ability to frame issues, drive appropriate analyses, and make clear, actionable recommendations.
  • Highly collaborative work style.
  • Willing to travel up to 25% of the time.

To apply for the Product Marketing Manager position, please click the 'Apply' button or email lharding@welovesalt.com