E-Commerce Digital Marketing Manager

Location
London
Salary
£40000 - £55000 per annum
Posted
30 Nov 2016
Closes
28 Dec 2016
Ref
JMJM67.5
Contact
Jack Martin
Discipline
Marketing
Specialism
E-Commerce
Sector
FMCG
Business Type
Brand / In-house
Contract Type
Permanent
Hours
Full-Time
Our client, a leading FMCG brand based in London, are seeking a Digital Marketing Manager to join their team. The role will be very hands on across all digital and ecommerce channels; social, affiliates, display, retargeting, PPC and email marketing. The ideal candidate will have 4-8 years’ experience working in a fast-paced FMCG enviornment.

A summary of what you’ll do:
 Develop an International/ European Digital marketing strategy alongside the Head of ecommerce 
 Work cross-functionally with brand and retail marketing to align activity 
 Affiliate Marketing Campaign Management
 Management of a Digital Marketing Executive
 Working across the business to plan and schedule seasonal/yearly product launches.
 Research new and expanding markets/influencer's in order to increase exposure.
 Working alongside design, production, PR and trading in order to streamline relevant messaging.
 Management of remarketing / Display, SEO and Paid Social campaigns.
 Creation of email campaigns; A/B testing, analysing CTR, OR and CRO
 Research and create brand partnerships
 Drive direct sales via the ecommerce platform using digital channels. 
 Work with external SEO agencies to drive digital marketing traffic and ecommerce sales growth
 Work collaboratively with the Brand Marketing, Digital Creative and CRM teams to deliver integrated marketing campaigns.

What we need from you:
 Must have. 4-8 years’ experience in a fashion e-commerce environment
 Excellent communication skills, with both agency and in-house teams.
 Have excellent written English and proof reading skills.