Client Side - Digital Marketing Role - Car Brand

Recruiter
Location
Southern England
Salary
£35k + Bonus
Posted
14 Mar 2017
Closes
11 Apr 2017
Ref
2860
Discipline
Media
Sector
Automotive
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

The Company:

Extremely fun car brand!

They take digital very seriously and are constantly winning awards for their work. 

 

The Role:

This role will be developing and managing digital marketing campaigns on behalf of dealers, utilising a range of techniques including PPC and SEO - day to day experience isn't required...

Main Responsibilities: 

•    Presentation of marketing activity at quarterly dealer regional meetings

•    Customer Journey mapping, analysing touch points with dealers to maximise opportunities.

•    Devise strategies to drive online traffic to dealer websites.

•    Liaison with various departments within the business to ensure a thorough understanding of all areas.

•    Review new technologies to keep the dealers at the forefront of developments in digital marketing.

 

The Candidate:

The ideal candidate proven experience in Digital and Direct Marketing.

Key Skills: 

•    Business orientated, result-driven marketer, able to link strategy to execution.

•    Demonstrable knowledge of SEO/PPC, CRM, Email, Social Media and digital display advertising campaigns

•    Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.

•    Strong analytical and project management skills

•    Solid knowledge of website analytics tools

 

Why Dot-Gap?

Dot-gap are ex-agency people now working in recruitment. We understand you, your industry and will not give you the hard sell.... we listen!

For a full brief or to apply for this role, please click the “Apply” button below.

Driving license required.