Senior Marketing Executive (Events)

Location
London / London, City of Westminster
Salary
£25000 - £27000 per annum
Posted
17 Jul 2017
Closes
16 Aug 2017
Ref
M6636
Contact
Regan & Dean Recruitment Ltd
Discipline
Marketing
Business Type
Brand / In-house
Seniority
Senior Executive
Contract Type
Permanent
Hours
Full-Time

Event Marketing Professional required for busy events and publishing organisation looking to expand the team!

The Company

Long established publishing and events company specialising in delivering thought provoking and innovative events specifically in the public sector. Fantastic central London offices near the beautiful Buckingham Palace grounds and surrounding parks, this is a rewarding and ambitious company to work for!

The Role

An exciting time to come on board in an expanding and well-performing marketing department, this position will be ultimately responsible for delegate acquisition across an event portfolio reporting to the Head of Marketing. Taking the lead on marketing plans across both online and offline channels and executing tailored campaigns to a diverse audience from both public and private sector.

Key Responsibilities

  • Formulate and execute marketing plans for assigned events
  • Create engaging and relevant copy for a mix of marketing channels
  • Identify target markets
  • Suggest new marketing channel opportunities
  • Liaise with and manage partners and key stakeholders
  • Offer creative marketing ideas to meet and exceed targets
  • Analyse and report on marketing campaigns effectiveness

About You

You are an experienced event marketing professional having previously managed successful end-end campaigns ideally for paid conferences. You will have excellent copywriting and communication skills with good all round experience of the full marketing mix. Proficient in utilising a wide mix of channels and tactics you bring to the role a strong skill set covering both traditional and digital marketing techniques. Excellent stakeholder and partner management skills is essential as is a good technical skill set including email marketing software, CMS, SEO and analytical software.

A great team player, deadline driven, works well under pressure, strong work ethic and can do attitude are just a few of the many fantastic qualities that summarise you!
Advantageous would be experience of PPC or paid advertising, a marketing qualification or similar and an interest in the public sector.

If you are an experienced event marketing candidate looking for your next exciting step and with any experience or key skills that matches the requirements and responsibilities as listed above, please reflect these in your CV and click "Apply now", we would love to hear from you straight away!