PPC Manager

Location
Telford, Shropshire
Salary
£28000 - £30000 per annum
Posted
20 Jul 2017
Closes
19 Aug 2017
Ref
1629001
Contact
Kieran Fanner
Discipline
Marketing
Specialism
PPC
Sector
Retail
Business Type
Brand / In-house
Seniority
Manager
Contract Type
Permanent
Hours
Full-Time

We are looking for a PPC manager to join an Online Retailer based in Telford. The candidate will have a strong understanding of paid advertising and digital marketing, with a desire to work at a senior level to build a business.

The successful candidate will be highly analytical, with excellent reporting skills and experienced in managing an unlimited budget, with a current expenditure at £1m.

Responsibilities include but not limited to:

  • Define PPC Strategy, including mobile and tablet campaigns,
  • Lead the thinking and drive the PPC activity forwards,
  • Optimise the PPC campaigns across search and shopping, using bid management, copywriting and competitor benchmarking,
  • Management of Paid Search Accounts across all sites (Google & Bing),
  • Use key programmes such as Google Adwords and Google Anaylytics to analyse and report on success,
  • Manage an unlimited budget,
  • Working with the wider Marketing team to provide insight, as well as the Buying and Ecommerce teams to help perfect the customer experience,
  • Working with the Senior Management to align marketing strategy to the overall Company goals,
  • Keep up to date with the latest developments and trends across PPC and Paid Media.
  • Good knowledge of Google Adwords and Google Analytics,

You will be work in an exciting environment with the potential to develop your skills in a role that you have full control over.