LATEST ON TRUST

BRANDS
AGENCY
AGENCY
BRANDS
AGENCY
AGENCY
AGENCY
BRANDS
AGENCY
AGENCY
AGENCY
AGENCY
MEDIA
BRANDS
AGENCY

Dentsu to abandon its 1951 'devil' rules

BRANDS
AGENCY
AGENCY

The great media agency transparency debate

AGENCY
AGENCY

Media agencies must face up to trust issue

AGENCY
BRANDS

Marketers face trust, power and skills gaps, say academics

BRANDS
AGENCY
AGENCY
BRANDS
AGENCY
BRANDS
AGENCY
BRANDS
BRANDS
AGENCY
AGENCY
BRANDS
BRANDS
BRANDS
MEDIA
BRANDS
BRANDS
BRANDS
AGENCY
AGENCY

Dentsu overbilling controversy deepens

AGENCY
BRANDS
BRANDS

Welcome to the trust economy

BRANDS
AGENCY
AGENCY
BRANDS
AGENCY
AGENCY
AGENCY
AGENCY
MEDIA
AGENCY
AGENCY
AGENCY
MEDIA
MEDIA
AGENCY

WFA urges advertisers to take action over ad fraud

AGENCY
AGENCY
AGENCY
AGENCY
AGENCY
MEDIA
AGENCY
MEDIA
MEDIA
MEDIA

ISBA's media transparency contracts under fire from agencies

MEDIA
AGENCY
MEDIA
MEDIA
MEDIA
AGENCY
AGENCY

Act now to combat the fraud shaming our brands

AGENCY
AGENCY
AGENCY
AGENCY

Bots versus brands: Ad-fraud warfare in APAC

AGENCY
AGENCY
AGENCY

ANA probe will follow the money

AGENCY

Sorrell questions US media agency probe

AGENCY

US investigates trading practices

AGENCY
AGENCY
AGENCY
AGENCY

Tackling the £6.5bn ad fraud problem

AGENCY

Tech viewpoint on online ad fraud

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ , plus unrestricted online access.

SUBSCRIBE
HOT TOPICS
How easyJet transformed customer data into emotional anniversary stories
Shares0
Share

1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

RECOMMENDED

Get top stories and new campaigns emailed to you each day

Stay in touch with our Campaign bulletins

Sign up here

CASE STUDIES