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How to truly use AR and VR to tell your story

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British Airways and Avios "VR Madrid" by Soul

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Inside the John Lewis 'Buster the Boxer' VR experience

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Dmexco 2016: revenge, rivalry and virtual reality

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Watch: What does good virtual reality look and feel like?

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Watch: Havana Club's virtual reality pop-up bar

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There's so much more to VR than 360 degree video

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Mixed reality is making the mundane magical

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1 Grey London changes name to Valenstein & Fatt to promote diversity and tolerance

Grey London is making a statement against a recent surge in racism and nationalism by changing its name to Valenstein & Fatt, with the surnames of its two Jewish founders appearing above the agency's doors for 100 days.

Why Cosabella replaced its agency with AI and will never go back to humans
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1 Why Cosabella replaced its agency with AI and will never go back to humans

In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.

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