The first chief revenue officer of Mail Brands has consolidated the print and digital sales teams but also ruffled some feathers in the industry.
The three main reasons an ad is not viewable is if it disappears too quickly, appears below the page fold, or too little of it can be seen, according to Meetrics, the European ad verification company.
Cinema ad revenues are set to smash expectations by jumping almost 23 per cent in the UK this year.
The UK media's industry's most innovative and exciting campaigns were on show last night at the Campaign Media Awards, as agencies and media owners came together to celebrate the best work of 2015.
The Economist is dishing out free insect crepes in London today as part of an experiential campaign to promote the idea of solving world hunger with alternative protein sources.
Now TV, Sky's online streaming service, is launching an ad campaign to coincide with The Sun scrapping its paywall on Monday.
The critical imbalance now in the digital ad economy has created a scenario wherein the value of context and environment is in danger, says the chief executive of Maxus UK.
FHM, Zoo and other lads' mags failed because "most men are using moisturiser and taking selfies" and don't want to portray a "laddish" image on social media, according to the editor of ShortList.
Matomy Group as appointed Rupert Howell, the former managing director of brand and commercial at ITV, as the Israeli ad tech company's non-executive chairman.
The publisher of the Daily Mail has warned "the challenging market conditions in the UK print advertising market" will have an "adverse" impact on the next financial year, after reporting a 4 per cent fall in pre-tax profits this year to £288 million.
A poster promoting a Halloween event in Norfolk has been banned for being irresponsible and causing offence.
Business Development Executive £30K basic+commission Morgan Rutherford Associates, London (Greater)
Senior Sales Executive £45k Basic+Commission Morgan Rutherford Associates, London (Central), London (Greater)
Ad Ops Manager £45k-£50K basic+bens+bonus Morgan Rutherford Associates, London (Central), London (Greater)
Account Manager - Luxury & Travel! £30-35k + comms + benefits SAVVY Media Ltd, London (Central), London (Greater)
Media Sales Executive £24K + uncapped comms (huge OTE) SAVVY Media Ltd, London (Central), London (Greater)
Production Lead (Digital) Competitive salary, input + benefits PHANTOM, London (Central), London (Greater)