ShortList plots new online publication
By Nick Batten, campaignlive.co.uk, Thursday, 04 October 2012 10:45AM
ShortList Media, the publisher of ShortList and Stylist magazines, is believed to be working on plans to launch an online publication next year.
Sources said that the new title, which has the working name of "Project River", will be an online offering targeting women.
Mike Soutar, the chief executive of ShortList Media, declined to comment on the proposed launch, saying that the publisher is "more than busy" with the debut of the daily e-mail service Mr Hyde, which targets "career-focused men".
Last year, ShortList Media launched its daily e-mail service for women called Emerald Street. It is thought that "Project River" involves plans for a broader, web-based offer.
ShortList recently recorded a circulation figure of 529,010, according to the Audit Bureau of Circulations. Stylist's circulation was 431,266.Follow @nickbatten2
This article was first published on campaignlive.co.uk
- Exhibition Designers WRG Live Competitive salary and benefits package dependant upon experience, Manchester, Greater Manchester
- Producer WRG Live Competitve salary and benefits package dependent upon experience, London (Central), London (Greater) / Manchester, Greater Manchester
- Content Manager WRG Live Competitive salary and benefits package, Manchester, Greater Manchester
- Account Director - B2B and IT David Thatcher Recruitment £45-55k, West London, M40 Corridor
- Dealer consultant / regional marketing manager - automotive David Thatcher Recruitment c£35k + car, South Buckinghamshire
- Macmillan defends hijacking ice bucket challenge
- Comparethemarket.com first UK brand to run Facebook Premium Video ads
- Game Of Thrones actress stars in online Karen Millen campaign
- Guinness Africa launches 'made of black' campaign with Kanye West ad
- Twitter launches learning hub for agencies
- Uncle Ben's launches YouTube cooking show