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Marketers must tell their boards '60% of programmatic spend is wasted'

Ebiquity has urged marketers to face up to the fact that 60% of their programmatic ad spend is being wasted...

MEDIA NEWS & ANALYSIS

BRANDS
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AGENCY

Does Piccadilly's revamp signal a Blade Runner future?

AGENCY
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MEDIA

Meet The Telegraph's digital hard nut

MEDIA
AGENCY
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AGENCY

THOUGHT LEADERS

Why Cosabella replaced its agency with AI and will never go back to humans
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1 Why Cosabella replaced its agency with AI and will never go back to humans

In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.

PARTNER CONTENT

MEDIA

Promoted

Bringing clicks to bricks the smart (phone) way

MEDIA

Brand experiences - more than just a moment in time

Are you creating thumb-stoppingly good video?

AGENCY

The future of content: the agency, the media owner and the ...

BRANDS

Cut portion size by the ounce, lose customers by the pound ...

MEDIA

Are your ads working? Consumers tell all...

MEDIA