Advertising News

 

Coty retains JWT to £70 million Rimmel account

LONDON - Coty, the international cosmetics company, has retained JWT to handle the £70 million global advertising account for its Rimmel London range.

 

Virgin Media's Neil Berkett joins Guardian's board

LONDON - Guardian Media Group has appointed the chief executive of Virgin Media, Neil Berkett, to its board as a non-executive director.

 

COI senior executive warns Tories not to cut digital spend

LONDON - A COI executive has said that a future Conservative government would be wrong to cut spend on digital advertising.

 

US news publishers warn libel laws may stop UK distribution

LONDON - US publishers may stop selling their newspapers and magazines in the UK and block access to their websites for fear of risking libel action that they would never...

 

Ashes and Wimbledon set for free-to-air TV list

LONDON - David Davies, the former executive director of the FA, is this week expected to call for a "radical" reshuffle of the current list of sports that are reserved...

 

ASA considers new investigation into dead rat medicine ad

LONDON - The Advertising Standards Authority is considering whether to reopen an investigation into an ad warning about fake medicines, which it cleared earlier this year.

 

MPG wins Hyundai Kia £150m global media

LONDON - MPG has won the estimated £150 million global media planning and buying account for Hyundai Kia.

 

ZenithOptimedia wins Mars-Wrigley £80 million media buying

LONDON - ZenithOptimedia has been awarded the £80 million consolidated media buying account for Mars-Wrigley.

 

Competition regulators may investigate News Corp's discussions over web charges

LONDON - Rupert Murdoch's plans to talk to other media organisations about the best way to introduce web charging could breach anti-trust regulations, competition law specialists have warned.

 

Dulux ends 13-year relationship with Abbott Mead Vickers BBDO

LONDON - Dulux has ended its 13-year relationship with Abbott Mead Vickers BBDO after shortlisting DDB and Euro RSCG to pitch for its advertising account.

 

Cancer Research named most recognised UK charity advertiser

Cancer Research has emerged as the UK's most recognised charity advertiser, according to research released by Haymarket.

 
 
Viral View ...Nike

Viral View: Social Technographics: Are you keeping up with your online audience?

LONDON - In a recent report, Forrester Research argues that companies often approach online social media as a list of technologies to be used on an ad-hoc basis to achieve...

 
Pirelli…handed its global account back to Young & Rubicam

Pirelli welcomes back Young & Rubicam

LONDON - Pirelli has handed its global account back to Young & Rubicam - ten years after it fired the network from the business.

 
Watson…calling for public sector vacancies to appear on Government websites

MPs in call for Govt job ads to go online

LONDON - A former Labour minister has launched a drive for all public sector vacancies to be advertised online in a move that could lead to deep cuts in central...

 
Volvo…called a pitch for its pan-European account

Volvo seeks agency for pan-Euro brief

LONDON - The Volvo Group, which incorporates all areas of the Volvo business except its cars, has called a pitch for its pan-European ad account.

 
Monarch Travel Group…making more use of digital activity

Monarch Travel calls review of £5m UK media account

LONDON - Monarch Travel Group is reviewing its £5 million UK media planning and buying account.

 
Standard Life…Dare has won the digital ad account for the financial services company

Standard Life picks Dare for digital task

LONDON - Dare has won the digital advertising account for Standard Life after a pitch against Grand Union, Digitas, and the creative and digital incumbents, VCCP and Razorfish.

 
 
 
 
 
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